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INDEV 308: Introduction to Social Entrepreneurship Class 6: Operational, HR and Legal Considerations Monday, June 13, 2011 1 Instructors: Norm Tasevski ([email protected]) Karim Harji ([email protected])

INDEV308 Class 6 - HR, Operational and Legal Considerations for Social Enterprise

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Theory: What are the unique HR and operational considerations that social entrepreneurs need to incorporate in their social enterprise?Practice: What strategies and techniques can social entrepreneurs apply to effectively execute the operational and HR aspects of their social venture?http://www.socialentrepreneurship.ca/indev308

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Page 1: INDEV308 Class 6 - HR, Operational and Legal Considerations for Social Enterprise

INDEV 308: Introduction to Social Entrepreneurship

Class 6: Operational, HR and Legal Considerations

Monday, June 13, 2011

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Instructors: Norm Tasevski ([email protected]) Karim Harji ([email protected])

Page 2: INDEV308 Class 6 - HR, Operational and Legal Considerations for Social Enterprise

© Norm Tasevski & Karim Harji

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© Norm Tasevski & Karim Harji

Agenda

•  Greyston Bakery •  HR Considerations •  Operational Considerations •  Legal Considerations •  Guest Speaker – Mary McGrath (Small Change

Fund) •  What did we learn? •  Next Week

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HR Considerations…

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Where does HR Fit?

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A Caveat…

Think of your HR from the perspective of “running a business”, not “running a charity”

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A Second Caveat…

Your HR Strategy must align with your business model and align with organizational values

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What if you were a…

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Product-based, for-profit Social Business…!

“Purpose-built”, non-profit Social Enterprise…!

“Fee-for-service” Social Business…!

“Virtual” Platform…!

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What If you were a…. Product-based social business!

•  Types of Employees?

•  Volunteers?

•  HR/volunteer management?

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What If you were a…. Purpose-built social enterprise?!

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•  Types of Employees?

•  Volunteers?

•  HR/volunteer management?

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What If you were a…. Fee-for-service Social Business? !

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•  Types of Employees?

•  Volunteers?

•  HR/volunteer management?

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What If you were a…. Virtual platform? !

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•  Types of Employees?

•  Volunteers?

•  HR/volunteer management?

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Other HR Considerations…

•  Who/what do you need?

•  How do you find the right people?

•  How do you define what they do?

•  How (and from where) do you pay them?

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Exercise: What HR Strategy makes sense for…!

Your venture???!

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Balancing Financial and Social Tensions

•  “Social cost”

•  Business acumen

•  Two missions – may lead to confusion/conflict

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Summary: Key Questions

•  Who will manage the business? •  How do you plan to staff the venture? •  Will staff require special training or accreditation? •  Will the non-profit’s clients be hired? If so, are there any special

accommodations that will require additional staff or other resources? •  Will staff work on contract, for honoraria, or on a permanent basis? •  Do you have a person with business experience and/or training on

staff and how will that person be utilized? •  Does the staffing plan match your operational needs and revenue

growth projections? •  How will the staffing needs change as the enterprise grows? •  Are any of the positions transitional by design? If so, how will the high

turnover rates be accounted for in the enterprise? •  How easy will it be to attract qualified staff with anticipated working

conditions and salaries? •  What is the organizational chart? What is the accountability of each

staff member? Source: http://www.enterprisingnonprofits.ca/sites/www.enterprisingnonprofits.ca/files/uploads/SEGUIDE_Web_Chapter_Five.pdf 17

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Operational Considerations…

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How do you… Operationalize your Value Proposition?!

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Your venture???!

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How do you… Operationalize your “Customer” function?!

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Your venture???!

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How do you… Operationalize your Channels?!

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Your venture???!

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How do you… Operationalize your “Relationships” function?!

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Your venture???!

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How do you… Operationalize your Key Resources?!

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Your venture???!

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How do you… Operationalize your Key Activities?!

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Your venture???!

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How do you… Operationalize your Partner Development?!

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Your venture???!

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Summary: Key Questions

•  How will you operationalize each segment of the business model?

•  How will you ensure that you adequately understand and capture your considerations and assumptions?

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Some Resources: MaRS workbooks

1. Building an A-Team •  What values do you seek in new hires? •  As the company grows, what new hires will you need and when? •  What skills do successful employees at your company require? •  What qualities do your employees need to make them excellent? •  How should you screen and interview to find the best candidates? •  How do you make an official offer of employment? 2. Compensation •  What forms of compensation are most effective for a start-up? •  How do I structure my employee stock option plan? •  What benefits am I legally required to provide and how much will they cost? •  How do I build a realistic and comprehensive HR budget?

3. HR at Work •  How do I effectively bring new people on board? •  How do I establish and conduct performance reviews? •  What are the essential HR policies and procedures I need to have in place? •  How do I create an effective employee handbook?

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Legal Forms Applicable to Social Enterprise…

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A Caveat…

There is no defined (national or provincial) legal form for social enterprise in Canada

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A Second Caveat…

Form follows function

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For-Profit Corporation!

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Non-Profit Corporation!

Charity!Partnership!

Sole Proprietorship!

Co-Operative Corporation!

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For-Profit Corporation!•  Incorporated under the Business Corporations Act (Ontario) (the “OBCA”)

or the Canada Business Corporations Act (federal) (the “CBCA”)!•  With share capital!

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•  Most flex in terms of profit-making activities!

•  Can access all forms of investment (debt, equity, etc)!

•  Provides clarity of purpose (i.e. the financial bottom line)!

•  Limited personal liability!

•  Pay corporate tax!•  Cannot access grants!•  Cultural/

psychological barriers with operating a “for-profit social business”!

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Charity!•  Incorporated via Letters Patent under the Corporations Act (Ontario) or

Canada Corporations Act (federal)!•  Without share capital!

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•  Don’t pay corporate tax on earnings!

•  Can issue tax receipts!

•  Can access many government/foundation/corporate grants!

•  Least flex in terms of profit-making activities!

•  Limited in the types of investments you can access (e.g. equity)!

•  Time-consuming!!•  Psychological barriers

with operating a “social business”!

•  An aversion to “risk taking”!

•  Can lose status if “too successful”!

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Sole Proprietorship!•  Registered via Business Names Act (Ontario) or Canada Corporations Act

(federal)!•  Without share capital!

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•  The simplest (and quickest) legal form!

•  You have full control of business decisions!

•  Flexibility to make business decisions quickly!

•  No separate filing for income tax!

•  Unlimited liability!!!•  The business is the

entrepreneur!•  Hard to find investors!•  Limited creative input

(i.e. you’re the only one with ideas!)!

•  Less “professional” than other forms!

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Non-Profit Corporation!•  Incorporated via Letters Patent under Corporations Act (Ontario) or Canada

Corporations Act (Federal)!•  Generally without share capital!

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•  Can access grants!•  Can access debt

financing!•  Tax exempt as long

as organized and operated for defined social/community benefit!

•  Some NPs are more open to (limited) risk-taking!

•  Can’t issue tax receipts!

•  Limited in the types of investments you can access (e.g. equity)!

•  Psychological barriers with operating a “social business” !

•  Can lose status if “too successful”!

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Partnership!•  Registered under the Partnerships Act (Ontario)!•  With or without share capital!•  Usually organized using a Partnership Agreement!

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•  Similar benefits to sole proprietorship!

•  Combines skills/competencies of two people!

•  Can sign contracts and borrow money in its own right!

•  For most partnerships, unlimited liability! (at least in Canada…)!

•  Acrimony between partners is common!

•  Difficult to find investors!

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Co-Operative Corporation!•  Incorporated under the Co-Operative Corporations Act (Ontario) or Canada

Cooperatives Act (Federal)!•  Wither with or without share capital!

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•  Well-established structures!

•  Integrates the concept of “community benefit” already!

•  Cannot issue tax receipts!

•  Generally not exempt from paying tax!

•  Psychological barriers with operating a “social business”!

•  Difficulty making decisions (too many people at the table)!

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Exercise: Which legal form makes sense for…!

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Your venture???!

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CRA Guidelines

•  Direction (law, regulations, guidelines, precedents) around social enterprise are not completely clear

•  Community economic development (CED)-specific exemptions: –  Relief of unemployment: training business. –  Relief of poverty through operating stores: business that

provides low-cost necessities. –  Relief of people with disabilities: “social business.” –  Relieving suffering in economically challenged

communities

•  Federal view of the business activity may differ from any provincial position

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An Evolving Conversation…

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Hybrid Structures

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Talk to a Lawyer!

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Legal Innovations…

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Legal Innovation: CIC (UK)

•  Established to trade (goods or services) for the community good

•  Requires “community interest statement” application to the CIC Regulator. Publically-available annual reports required to confirm (adherence to) community interest requirement

•  May issue shares in order to raise capital •  Cap on returns (dividends paid) set by the Regulator •  Subject to an “asset lock”

–  Assets and profits must be permanently retained by the CICs for community benefit, or transferred to another CIC subject to an asset lock, or to a charity

•  Taxed in the same manner as other businesses

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Legal Innovation: L3C (US)

•  Variation on American Limited Liability Companies (LLCs) •  LLC investors are members rather than shareholders •  Terms of the operating agreement guarantee the public

benefit nature of the entity’s work •  Like LLCs, L3Cs are not subject to federal income tax

themselves, but the income they pay to members is taxable according to the rates applicable to each member

•  Able to attract private capital through the sale of shares and other securities, various forms of loans, or other commercial financial arrangements.

•  Ability to receive Program Related Investments from foundations

•  No asset lock and no dividend cap

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Legal Innovation: B Corp (US)

•  To be certified as a B corporation under the B Lab system, the corporation must: –  Achieve a minimum score of

80 (out of 200) on the B Ratings System, a tool to assess a company's social and environmental performance.

–  Agree to make legal changes to its articles of incorporation to expand the responsibilities of the company to include consideration of stakeholder interests.

–  Pay B Lab an annual licensing fee.

–  Recertification is required every two years.

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Summary: Key Questions

•  Is the venture’s primary mission mostly social or profit? •  What are the founders’ views, skills, motives, and

intentions? How closely held is the organization? •  What is the market for the primary activities (goods/

services)? •  How much money is needed and where will you get it? •  What level of risk and liability is your organization willing

to take?

•  What will be the relationship between the enterprise and the parent organization? Will the enterprise be a separate entity? What is the governance structure of the enterprise (separately and in relation to the parent organization)?

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Break

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Guest Speaker - Mary McGrath

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What did we learn?

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