India Kitchen Appliances Market Forecast and Opportunities, 2019

India Kitchen Appliances Market Forecast & Opportunities , 2019

M a r k e t I n t e l l i g e n c e . C o n s u l t i n g

I n d u s t r y B r i e f

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Globally, the demand for kitchen appliances has been increasing over the last decade, predominantly due to rising per capita

income and busier lifestyle of consumers. With strong economic growth and increasing employment opportunities in India,

the country’s kitchen appliances market is witnessing continuing growth. Expanding working class, especially working

women; increasing nuclear families coupled with busy lifestyles are among the major factors boosting the demand for

kitchen appliances in India. Increasing consumer awareness and growth in retail chains and outlets are other major factors

supporting the growth of kitchen appliances market in the country. Supermarkets, convenience stores and hypermarkets

are emerging as the key points-of-sale offering a wide range of kitchen appliances of various major appliance manufacturer

in India.

According to “India Kitchen Appliances Market Forecast & Opportunities, 2019”, the Indian kitchen appliances market

is projected to grow at a CAGR of over 25% during 2014-19. Increasing workforce, expanding middle class population,

improving consumer lifestyle, and expanding retail formats are the key drivers buoying growth in the country’s kitchen

appliances market. Gas stoves accounts for largest segmental demand and its dominance is expected to continue over the

next five years. Over the last five years, southern region has been accounting for the largest demand share of kitchen

appliances market in India, followed by northern region. However, due to continuing increase in employment generation

opportunities, the northern region is expected to witness highest growth over the next five years, with a huge chunk of

demand emanating from Delhi-NCR. “India Kitchen Appliances Market Forecast & Opportunities, 2019” report

explains following aspects related to kitchen appliances market in India:

India Kitchen Appliances Market Size, Share & Forecast

Segmental Analysis – Gas Stoves, Microwaves, Induction Cooktops, etc.

Regional & Price Point Analysis

Changing Market Trends & Emerging Opportunities

Strategic Recommendations & Competitive Landscape

T a b l e o f C o n t e n t s

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1. Research Methodology

2. Analyst View

3. Kitchen Appliances Overview

4. Global Kitchen Appliances Market Overview

5. India Kitchen Appliances Market Outlook

5.1. Market Size & Forecast

5.1.1. By Value

5.1.2. By Volume

5.2. Market Share & Forecast

5.2.1. By Type

5.2.2. By Region

5.2.3. By Point of Sale

6. India Gas Stoves Market Outlook


6.1.1. By Value

6.1.2. By Volume



6.3. Price Point Analysis

6.4. Competition Outlook

7. India Microwaves Market Outlook


7.1.1. By Value

7.1.2. By Volume


7.2.1 By Type

7.2.1. By Region

7.2.2. By Company

7.2.3. By Sales Channel (Overview)



8. India Induction Stoves Market Outlook


8.1.1. By Value

8.1.2. By Volume


8.2.1. By Region

8.2.2. By Company



9. India Blenders Market Outlook


9.1.1. By Value

9.1.2. By Volume


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9.2.1. By Region


9.2.3. By Company



11. India Electric Cooker Market Outlook


11.1.1. By Value

11.1.2. By Volume



11.2.2. By Sector

11.2.3. By Company



12. India Toasters Market Outlook


12.1.1. By Value

12.1.2. By Volume


12.2.1. By Region



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12.2.3. By Company



13. India Electric Kettle Market Outlook


13.1.1. By Value

13.1.2. By Volume



13.2.2. By Sector



14. India Sandwich & Roti Maker Market Outlook


14.1.1. By Value

14.1.2. By Volume


14.2.1. By Region


14.2.3. By Sector

14.2.3. By Company




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15. India Food Processor Market Outlook


15.1.1. By Value

15.1.2. By Volume


15.2.1. By Region


15.2.3. By Sector

15.2.4 By Company



16. India Coffee & Tea Maker Market Outlook


16.1.1. By Value

16.1.2. By Volume


16.2.1. By Sector


17. India Electric Tandoor Market Outlook


17.1.1. By Value

17.1.2 By Volume


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17.2.2. By Sector



18. India Kitchen Appliances Market Dynamics

18.1. Drivers

18.2. Challenges

19. India Kitchen Appliances Trends

19.1. Use of Innovative Products

19.1. Adoption of New Technology

19.1. Electronic Safety Certification

19.1. Penetration Level

19.1. Growing of New Application Area

19.1. Lack of Significant Product Differentiation

20. Policy & Regulatory Landscape

21. India Economic Profile

22. Competitive Landscape

22.1. TTK Prestige pvt ltd

22.2. Philips India

22.3. Bajaj Electronics

22.4. Samsung Electronics

22.5. Inalsa Appliances


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22.6. Maharaja Whiteline

22.7. Glen India

22.8. Skyline

22.9. Kaff Appliances

22.10. LG Electronics

23. Strategic Recommendations

24. Annexure

24.1. Questionnaire

25. About Us & Disclaimer

L i s t o f F i g u r e s

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• Figure 1: Global Kitchen Appliances Market Size, By Value, 2009-2019F (USD Billion)

• Figure 2: India Kitchen Appliances Market Size, By Value, 2009-2019F (USD Million)

• Figure 3: India Kitchen Appliances Market Size, By Volume, 2009-2019F (Million Units)

• Figure 4: India Kitchen Appliances Market Share, By Product Type, By Value, 2013

• Figure 5: India Kitchen Appliances Market Share, By Product Type, By Value, 2019F

• Figure 6: India Kitchen Appliances Market Share, By Region, By Volume, 2013 & 2019F

• Figure 7: India Kitchen Appliances Market Share, By Point of Sale, By Volume, 2013

• Figure 8: India Kitchen Appliances Market Share, By Point of Sale, By Volume, 2019F

• Figure 9: Number of Hypermarkets in India, 2005 & 2011

• Figure 10: Internet Users in India, 2010-2014 (Million Users)

• Figure 11: India Retail E-Commerce Sales, By Value, 2012 -2015F (USD Billion)

• Figure 12: India Gas Stoves Market Size, By Value, 2009-2019F (USD Million)

• Figure 13: India Gas Stoves Market Size, By Volume, 2009-2019F (Million Units)

• Figure 14: India Gas Stoves Market Share, By Point of Sale, By Volume, 2013

• Figure 15: India Gas Stoves Market Share, By Point of Sale, By Volume, 2019F

• Figure 16: India Household Microwave Market Size, By Value, 2009-2019F (USD Million)

• Figure 17: India Working Population Size, 2009-2012 (Million)

• Figure 18: India Household Microwave Oven Market Size, By Volume, 2009-2019F (Million Units)

• Figure 19: India Microwave Market Share, By Type, By Value, 2013

• Figure 20: India Microwave Market Share, By Type, By Value, 2019F

• Figure 21: India Microwave Market Share, By Region, By Volume, 2013 & 2019F

• Figure 22: India Household Microwave Market Share, By Company, By Value, 2013

• Figure 23: India Household Microwave Market Share, By Company, By Value, 2019F


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• Figure 24: India Household Microwave Market Average Prices, 2009-2019F (USD per Unit)

• Figure 25: India Induction Cooktop Market Size, By Value, 2009-2019F (USD Million)

• Figure 26: India Induction Cooktop Market Size, By Volume, 2009-2019F (Million Units)

• Figure 27: India Induction Cooktop Market Share, By Region, By Volume, 2013 & 2019F

• Figure 28: India Induction Cooktop Market Share, By Company, By Value, 2013

• Figure 29: India Induction Cooktop Market Share, By Company, By Value, 2019F

• Figure 30: India Blender Market Size, By Value, 2009-2019F (USD Million)

• Figure 31: India Blender Market Size, By Volume, 2009-2019F (Million Units)

• Figure 32: India Blender Market Share, By Region, By Volume, 2013 & 2019F

• Figure 33: India Blender Market Share, By Point of Sale, By Volume, 2013

• Figure 34: India Blender Market Share, By Point of Sale, By Volume, 2019F

• Figure 35: India Blenders Market Share, By Company, By Value, 2013

• Figure 36: India Blenders Market Share, By Company, By Value, 2019F

• Figure 37: India Electric Cooker Market Size, By Value, 2009-2019F (USD Million)

• Figure 38: India Electric Cooker Market Size, By Volume, 2009-2019F (Million Units)

• Figure 39: India Electric Cooker Market Share, By Point of Sale, By Volume, 2013

• Figure 40: India Electric Cooker Market Share, By Point of Sale, By Volume, 2019F

• Figure 41: India Electric Cooker Market Share, By Sector, By Volume, 2013

• Figure 42: India Electric Cooker Market Share, By Sector, By Volume, 2019F

• Figure 43: India Toaster Market Size, By Value, 2009-2019F (USD Million)

• Figure 44: India Toaster Market Size, By Volume, 2009-2019F (Million Units)

• Figure 45: India Toaster Market Share, By Region, By Volume, 2013 & 2019F

• Figure 46: India Toasters Market Share, By City, By Volume, 2013


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• Figure 47: India Toasters Market Share, By City, By Volume, 2019F

• Figure 48: India Toaster Market Size, By Major Cities, By Value, 2012-13 (USD Million)

• Figure 49: India Toaster Market Share, By Point of Sale, By Volume, 2013

• Figure 50: India Toaster Market Share, By Point of Sale, By Volume, 2019F

• Figure 51: India Toaster Market Share, By Company, By Value, 2013

• Figure 52: India Toaster Market Share, By Company, By Value, 2019F

• Figure 53: India Electric Kettle Market Size, By Value, 2009-2019F (USD Million)

• Figure 54: India Electric Kettle Market Size, By Volume, 2009-2019F (USD Million)

• Figure 55: India Electric Kettle Market Share, By Point of Sale, By Volume, 2013

• Figure 56: India Electric Kettle Market Share, By Point of Sale, By Volume, 2019F

• Figure 57: India Electric Kettle Market Share, By Sector, By Volume, 2013

• Figure 58: India Electric Kettle Market Share, By Sector, By Volume, 2019F

• Figure 59: India Sandwich & Roti Maker Market Size, By Value, 2009-2019F (USD Million)

• Figure 60: India Sandwich & Roti Maker Market Size, By Volume, 2009-2019F (Million Units)

• Figure 61: India Sandwich & Roti Maker Market Share, By Region, By Volume, 2013 & 2019F

• Figure 62: India Sandwich & Roti Maker Market Share, By Point of Sale, By Volume, 2013

• Figure 63: India Sandwich & Roti Maker Market Share, By Point of Sale, By Volume, 2019F

• Figure 64: India Sandwich & Roti Maker Market Share, By Sector, By Volume, 2013

• Figure 65: India Sandwich & Roti Maker Market Share, By Sector, By Volume, 2019F

• Figure 66: India Food Processor Market Size, By Value, 2009-2019F (USD Million)

• Figure 67: India Food Processor Market Size, By Volume, 2009-2019F (Million Units)

• Figure 68: India Food Processor Market Share, By Region, By Volume, 2013 & 2019F

• Figure 69: India Food Processor Market Share, By Point of Sale, By Volume, 2013


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• Figure 70: India Food Processor Market Share, By Point of Sale, By Volume, 2019F

• Figure 71: India Food Processor Market Share, By Sector, By Volume, 2013

• Figure 72: India Food Processor Market Share, By Sector, By Volume, 2019F

• Figure 73: India Food Processor Market Share, By Company, By Value, 2013

• Figure 74: India Food Processor Market Share, By Company, By Value, 2019F

• Figure 75: India Coffee & Tea Maker Market Size, By Value, 2009-2019F (USD Million)

• Figure 76: India Coffee & Tea Maker Market Size, By Volume, 2009-2019F (Million Units)

• Figure 77: India Coffee & Tea Maker Market Share, By Sector, By Volume, 2013

• Figure 78: India Coffee & Tea Maker Market Share, By Sector, By Volume, 2019F

• Figure 79: India Electric Tandoor Market Size, By Value, 2009-2019F (USD Million)

• Figure 80: India Electric Tandoor Market Size, By Volume, 2009-2019F (Million Units)

• Figure 81: India Electric Tandoor Market Share, By Point of Sale, By Volume, 2013

• Figure 82: India Electric Tandoor Market Share, By Point of Sale, By Volume, 2019F

• Figure 83: India Electric Tandoor Market Share, By Sector, By Volume, 2013

• Figure 84: India Electric Tandoor Market Share, By Sector, By Volume, 2019F

• Figure 85: India Working Population Size, 2009-2012 (Million)

• Figure 86: India Per Capita Annual GDP, 2007 – 2011 (USD)

• Figure 87: Bajaj Electricals Revenue, 2013-14 and 2012-13(Million)

• Figure 88: Number of Debit & Credit Cards in India, 2012 & 2015F (Million)

• Figure 89: India E-commerce Market Size, By Value, 2009-2013 & 2023F (USD Million)

L i s t o f T a b l e s

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• Table 1: Kitchen Appliances Segmentation, By Type

• Table 2: Bajaj Average Gas Stove Prices, 2014 (USD per Unit)

• Table 3: Glen Average Gas Stove Prices, 2014 (USD per Unit)

• Table 4: Inalsa Average Gas Stove Prices, 2014 (USD per Unit)

• Table 5: Pigeon Average Gas Stove Prices, 2014 (USD per Unit)

• Table 6: Prestige Average Gas Stove Prices, 2014 (USD per Unit)

• Table 7: Sunflame Average Gas stoves Prices, 2014 (USD per Unit)

• Table 8: Usha Average Gas Stove Prices, 2014 (USD per Unit)

• Table 9: Butterfly Average Gas Stove Prices, 2014 (USD per Unit)

• Table 10: Surya Average Gas Stove Prices, 2014 (USD per Unit)

• Table 11: Desire Average Gas Stove Prices, 2014 (USD per Unit)

• Table 12: India Average Gas Stoves Prices, By Major Brands, 2014 (USD per Kg)

• Table 13: Samsung Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 14: LG Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 15: IFB Average Microwave Prices, By Type, 2014 (USD per Kg)

• Table 16: Godrej Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 17: Whirlpool Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 18: Onida Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 19: Videocon Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 20: Electrolux Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 21: Faber Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 22: India Average Microwave Prices, By Type, 2014 (USD per Unit)

• Table 23: Prestige Average Induction Cooktop Prices, 2014 (USD per Unit)


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• Table 24: Pigeon Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 25: Bajaj Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 26: Philips Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 27: Glen Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 28: Maharaja Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 29: Jaipan Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 30: Inalsa Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 31: Kenwood Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 32: Quba Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 33: India Average Induction Cooktop Prices, 2014 (USD per Unit)

• Table 34: Orpat Average Blender Prices, 2014 (USD per Unit)

• Table 35: Bajaj Average Blender Prices, 2014 (USD per Unit)

• Table 36: Prestige Average Blender Prices, 2014 (USD per Unit)

• Table 37: Panasonic Average Blender Prices, 2014 (USD per Unit)

• Table 38: Crompton Average Blender Prices, 2014 (USD per Unit)

• Table 39: Black & Decker Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 40: Jaipan Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 41: Butterfly Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 42: Sunflame Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 43: Skyline Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 44: India Average Blender Prices, By Type, 2014 (USD per Unit)

• Table 45: Prestige Average Electric Cooker Prices, 2014 (USD per Unit)

• Table 46: Philips Average Electric Cooker Prices, 2014 (USD per Unit)


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• Table 47: Bajaj Average Electric Cooker Prices, 2014 (USD per Unit)

• Table 48: Preethi Average Electric Cooker Prices, 2014 (USD per Unit)

• Table 49: Pigeon Average Electric Cooker Prices, 2014 (USD per Unit)

• Table 50: Black & Decker Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 51: Maharaja Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 52: Havells Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 53: Morphy Richards Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 54: Nova Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 55: Inalsa Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 56: India Average Electric Cooker Prices, By Type, 2014 (USD per Unit)

• Table 57: Bajaj Average Toaster Prices, 2014 (USD per Unit)

• Table 58: Maharaja Average Toaster Prices, 2014 (USD per Unit)

• Table 59: Philips Average Toaster Prices, 2014 (USD per Unit)

• Table 60: Prestige Average Toaster Prices, 2014 (USD per Unit)

• Table 61: Sunflame Average Toaster Prices, 2014 (USD per Unit)

• Table 62: Havells Average Toaster Prices, By Type, 2014 (USD per Unit)

• Table 63: Skyline Average Toaster Prices, By Type, 2014 (USD per Unit)

• Table 64: Jaipan Average Toaster Prices, By Type, 2014 (USD per Unit)

• Table 65: Panasonic Average Toaster Prices, By Type, 2014 (USD per Unit)

• Table 66: India Average Toaster Prices, By Major Brands, 2014 (USD per Unit)

• Table 67: Philips Average Kettle Prices, 2014 (USD per Unit)

• Table 68: Nova Average Kettle Prices, 2014 (USD per Unit)

• Table 69: Skyline Average Kettle Prices, 2014 (USD per Unit)


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• Table 70: Quba Average Kettle Prices, 2014 (USD per Unit)

• Table 71: Euroline Average Kettle Prices, 2014 (USD per Unit)

• Table 72: Arise Average Kettle Prices, 2014 (USD per Unit)

• Table 73: Kenwood Average Kettle Prices, 2014 (USD per Unit)

• Table 74: Crompton Average Kettle Prices, 2014 (USD per Unit)

• Table 75: Maharaja Average Kettle Prices, 2014 (USD per Unit)

• Table 76: Glen Average Kettle Prices, 2014 (USD per Unit)

• Table 77: India Average Kettle Prices, By Major Brands, 2014 (USD per Unit)

• Table 78: Philips Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 79: Prestige Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 80: Bajaj Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 81: Havells Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 82: Black & Decker Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 83: Inalsa Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 84: Kenwood Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 85: Oster Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 86: Usha Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 87: Panasonic Average Sandwich Maker Prices, 2014 (USD per Unit)

• Table 88: India Average Sandwich Maker Prices, By Major Brands, 2014 (USD per Unit)

• Table 89: Jaipan Average Roti Maker Prices, 2014 (USD per Unit)

• Table 90: Butterfly Average Roti Maker Prices, 2014 (USD per Unit)

• Table 91: Delight Average Roti Maker Prices, 2014 (USD per Unit)

• Table 92: Eagle Average Roti Maker Prices, 2014 (USD per Unit)


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• Table 93: Oster Average Roti Maker Prices, 2014 (USD per Unit)

• Table 94: Nova Average Roti Maker Prices, 2014 (USD per Unit)

• Table 95: Olympus Average Roti Maker Prices, 2014 (USD per Unit)

• Table 96: Pigeon Average Roti Maker Prices, 2014 (USD per Unit)

• Table 97: Riya Average Roti Maker Prices, 2014 (USD per Unit)

• Table 98: India Average Roti Maker Prices, 2014 (USD per Unit)

• Table 99: Inalsa Average Food Processor Prices, 2014 (USD per Unit)

• Table 100: Philips Average Food Processor Prices, 2014 (USD per Unit)

• Table 101: Bajaj Average Food Processor Prices, 2014 (USD per Unit)

• Table 102: Morphy Average Food Processor Prices, 2014 (USD per Unit)

• Table 103: Kenstar Average Food Processor Prices, 2014 (USD per Unit)

• Table 104: Black & Decker Average Food Processor Prices, 2014 (USD per Unit)

• Table 105: Maharaja Average Food Processor Prices, 2014 (USD per Unit)

• Table 106: Glen Average Food Processor Prices, 2014 (USD per Unit)

• Table 107: Jaipan Average Food Processor Prices, 2014 (USD per Unit)

• Table 108: Prestige Average Food Processor Prices, 2014 (USD per Unit)

• Table 109: Lumix Average Food Processor Prices, 2014 (USD per Unit)

• Table 110: India Average Food Processor Prices, By Major Brands, 2014 (USD per Unit)

• Table 111: Philips Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 112: Morphy Richards Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 113: Prestige Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 114: Bajaj Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 115: Kenwood Average Coffee & Tea Maker Prices, 2014 (USD per Unit)


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• Table 116: Havells Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 117: Crompton Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 118: Inalsa Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 119: Quba Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 120: Orbit Average Coffee & Tea Maker Prices, 2014 (USD per Unit)

• Table 121: India Average Coffee & Tea Maker, By Major Brands, 2014 (USD per Unit)

• Table 122: India Electric Tandoor, By Major Brands, 2014 (USD per Unit)

• Table 123: Glen Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 124: Nova Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 125: Berg Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 126: Baltra Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 127: Osham Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 128: Padmini Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 129: Sogo Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 130: Prima Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 131: Hilton Average Electric Tandoor Prices, 2014 (USD per Unit)

• Table 132: Frendz Average Electric Tandoor Prices, 2014 (USD per Unit)

R e s e a r c h M e t h o d o l o g y

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Baseline Methodology

Our dedicated team of industry experts has comprehensively monitored and analyzed various aspects of India’s

kitchen appliances market. The team has analyzed various industry segments and speculated a positive future of

the industry. Taking into consideration growth in disposable income, rising demand for convenience food,

increasing working population especially women, changing food consumption pattern, expenditure on food

segment in monthly grocery shopping, etc., our team of analysts has provided a prudent analysis of the

industry’s performance in the future. This would enable our clients in planning their investment decisions and

explore growth opportunities in the Indian kitchen appliances market.

For our study, we have gathered information through primary research surveys with around 33 manufacturers

and 80 distributors of kitchen appliances in India, followed by an exhaustive search of credible paid databases.

Our team of experts has then prudently evaluated all the collected information and organized them in a

chronological order to depict a meaningful and clear picture of the kitchen appliances market in India.

In addition, while compiling the data, we have also validated all the collected information from multiple sources

and data warehouses in order to present the most accurate and precise information of the concerned industry.

We have also identified and analyzed all emerging trends, including the important drivers and challenges that

industry is confronting. We have also presented various forecasts for the industry based on our in-depth analysis

of market dynamics, prevalent trends, major developments and growth opportunities.

Companies InterviewedCompanies interviewed: TTK Prestige, Inalsa, Bajaj Electricals, Maharaja Whiteline,Philips, Franke Faber,

Sources:

Annual Reports, Press Releases, Statista, World Bank, etc.

S a m p l e D a t a - S n a p s h o t

21

© TechSci Research

100200

300400

500600

700800

9001,000

1,100

Figure 1: India Kitchen Appliances Market Size,

By Value, 2009-2019F (USD Million)

Online Stores , 33%

Supermarkets/Hypermarkets, 33%

Convenience Stores, 34%

Online Stores , 33%

Supermarkets/Hypermarkets, 33%

Convenient Stores , 34%

X%

X%

X%

Figure 5: India Kitchen Appliances

Market Share, By Point of Sale, By

Volume, 2013

Figure 6: India Kitchen Appliances

Market Share, By Point of Sale, By

Volume, 2019F

Hypermarkets,

33%

Convenience Stores,

33%

Online Retailers,

34% Hypermarkets,

33%

Convenience Stores,

33%

Online Retailers,

34%

Figure 19: India Electric Cooker Market

Share, By Point of Sale, By Volume, 2013

Figure 20: India Electric Cooker Market

Share, By Point of Sale, By Volume, 2019F

North

East

West

South

2013-14: X%2019F-20F: X%

2013-14: X%2019F-20F: X%

2013-14: X% 2019F-20F: X%

2013-14: X% 2019F-20F: X%

Figure 9: India Microwave Market Share, By Region, By Volume,

2013 & 2019F

R e p o r t O r d e r i n g

22

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The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made thatit is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sourcesincluding which it considers reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of anyinformation and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that ithas no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can changewithout notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage ofthe same for purpose other than internal will require prior approval of TechSci Research.

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India Kitchen Appliances Market Forecast and Opportunities, 2019