Penny PowerAuthor, Speaker and Founder of Social Network-

Ecademy@pennypower

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‘Friendship in Business – the killer app for business owners’

1. The Philosophy2. The Method

“The ultimate goal of the Web is to support and improve our existence in the world… we

develop trust across the miles and trust around the corner”

Sir Timothy John "Tim" Berners-Lee-

credited with creating the world-wide web in 1989.

“I believe social networking gives people the opportunity to increase their emotional wealth and that will increase their financial wealth..”

Penny Power 1998

The FaceBook Generation

Human Capital

“It is not enough to be the best at what you do, you have to be the

only one”

Jerry Garcia. Grateful Dead

Social Capital

“Every problem I am faced with I think how can I solve that problem electronically online. How can I solve that issue digitally.

This is digital thinking. I have digital thinking”

Thomas Power May 2010

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Social …media – sharing knowledge

Social …Networking – Sharing conversations

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Social Broadcast to share you

knowledge

The Power of SEARCH

Social Conversation to make BUSINESS

friends

The Power of friendship

Antoine De Saint-Exupery,  Author of The Little Prince.

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Creates loyalty – Creates Followers

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KNOW ME

LIKE ME

FOLLOW ME

Strangers

Friends

CUSTOMERS

ToolsBroadcasting

CommunityConversation

Leading- who are you serving?

Seth Godin – Permission Marketing

Ecademy – Social Network DNA

Collecting and Sharing Knowledge

Collecting and Sharing People

Network value – Knowledge and people

Serving Knowledge – Video and Blogging

Being a friendEcademy Blog and community

Leading a following on Twitter

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