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Definition and reasons for businesses to go online
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1 of 24
Introduction to E-CommerceIntroduction to E-CommercePart 1 of 5Part 1 of 5
2 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Websitehttp://rmnisperos.com
Facebookfacebook.com/RMnisperoswebsite
Twittertwitter.com/RMnisperos
3 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Definition of E-Commerce?
Buying and selling of goods and services through the use of the internet
Any exchange of information that will help the buyer or seller to conduct business
Source: eCom Modules
4 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Common Terms
Free software package that lets you view web pages, graphics and most online content. Browser software is specially designed to convert HTML and XML into readable documents. Most popular browsers are Google Chrome, Firefox, Internet Explorer and Safari
"hypertext transfer protocol"
The language of web pages
"hypertext transfer protocol SECURED"
Web pages that has a special layer of encryption assed to hide personal information and passwords
Source: eCom Modules
browser http https
5 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Common Terms
"unform resource locators"
Web browser addresses of internet pages and files
"Internet Protocol"
Four-part electronic serial number. Every computer, cellphone and device that access the internet is assigned at least one IP address
Internet service provider. provate and public
orfganizations that plugs individuals to the internert
Source: eCom Modules
url IP Address ISP
6 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Common Terms
Search terms used to locate documents among all pages in the internet. Foundation for cataloging trillions of web pages in the internet
Tags are recommendation keywords. Tags and labels focus on crosslining you to related content. Modern evlolution of suggestions for further reading
.
Source: eCom Modules
keywords tags labels
7 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Updated Internet Statistics
8 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Updated Internet Statistics
9 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Why E-Commerce?
Source: Digital Filipino
Online sales are growing
10 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Why E-Commerce?
Online sales are growing
Source: Digital Filipino
11 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Why E-Commerce?
Source: Digital Filipino
Online sales are growing
12 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Why E-Commerce?
Source: Digital Filipino
The web influences almost half of offline purchases and preferred by most customers in developed countries
13 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
Part 1 of 5
Why E-Commerce?
Source: Digital Filipino
Mobile and tablet traffic are on the rise
14 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Why E-Commerce?
Philippines is the Social Media Capital of the world with 93.9% penetration among internet subscribers
15 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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E-Commerce Distinction
”The Philippines is already a leader in social networking sites. It is just a matter of time for people to adopt to e-commerce and make their lives easier”
- Inanc Balci, CEO and co-founder of Lazada Philippines
16 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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How E-Commerce Works
Source: eCom Modules
17 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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How E-Commerce Works
Simpler for Buyer - Sit & Click Simpler for Seller – No actual store
Complex for Buyer – Security (credit cards) and
privacy issues Complex for Seller – Logistics and fund transfers
Source: eCom Modules
18 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Payment Gateway
19 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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Security Issues
Authentication – confirmation of identities of buyer & seller
Privacy – unauthorized access to sensitive information
Integrity – no change in information
Non-repudiation – existence of transaction must not be denied
Source: Holcomb 2010
20 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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E-Trading Rules
Electronic markets are continually evolving at an
exponential pace. Businesses are faced with the need to upgrade and
enhance online operations to fulfill customer
expectations
Online businesses cannot keep new strategies or
prices hidden from competitors because they can access information at
the click of a button
Once online, small businesses can compete not only in the domestic market but also on the
global scale
Source: eCom Modules
It’s a Dogs Life It Shall be Known Everything is global
21 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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E-Trading Rules
Unlike terrestrial firms where their physical
location is often critical to success, online operations is taking the business right
at their customer and, therefore must ensure
that the customer is provided with an effective,
interactive experience
Small businesses must have technical systems to cope
with rapid unexpected increases in the number
of customers attaracted to the website
Once online, small businesses cannot
standstill but instead will continually be forced to
reinvent themselves in the face of rapidly changing
market conditions
Source: eCom Modules
Space replaces place Its Scalability Flexibility means everything
22 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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E-Trading Rules
Customers expect every online supplier to be
desparate to please their every need immediately
or suffer the consequences of losing
their businesses
Source: eCom Modules
Red queen rules
23 of 24Introduction to E-CommerceIntroduction to E-CommerceLos Baños Laguna, Philippineswww.upou.edu.phwww2.upou.edu.ph
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E-Commerce Distinction
”...It has a level playing field for its participants. Whether you are a one person firm or a multi-million company does not make much of a difference. You have same chances of becoming successful...”
Source: eCom Modules
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