Introduction to Proposal Writing

Proposal Writing is an essential expertise for many business firms because they must win bids, so that they can save some finances for future ventures. Since the funding sources are only limited, well-written bids are must for the businesses. All companies require funds for their projects, thus proposal / bid writing has become a competitive process. Some companies may hire professional proposal writers; while some may employ proposal software products to create effective bids.

Business Proposal Ideas

For the businessmen, who prefer to create proposals by themselves, here are some proposal ideas on how to create effective proposals.

Begin writing a proposal with short synopsis of the documents in question. Put your focus on the result, instead of methods and processes. The clients will get

attracted to your proposal when they will be convinced about the results that they are looking for.

The length of proposal does not matter; quality matters the most. Thus, you should check all the information provided in the bid, in order to ensure that each and every point is valid.

Since proposal writing is intended to discuss how your company will solve the problem of clients, there are several factors that you are required to keep in consideration and mention in the proposal. These are: using a high quality paper or any other material involved, staying away from typecasts, etc.

Include the things which you can actually offer; do not make false promises for the services or products that you cannot provide. False promises in proposals may help you get a customer for one time, but you will not be able to retain that customer for a longer period. Soon, they will get to know that your company can only make false promises.

Components of a Good Proposal

A good business proposal should have following components:

• Clarity of thoughts – Your proposal should be able to express your views, ideas and thoughts properly. It should not lead to any confusion in the minds of the clients.

• Impressive communication – You should choose words and sentences properly. If it appears to be desperate, the clients may get irritated.

• Correct grammar – Write your proposal carefully to ensure that it has correct grammar and spellings. Sentence formation / structuring should be accurate, and the information should be understandable.