Introducing

The Life Jacket

Enhancing Your Online Presence

1 Social Media

2Visuals

3Branding

Social Media & Marketing 1

Social Media connects people, be it to share content or to keep in touch. It is a way to build relationships, drive repeat business and attract new customers through friends sharing with friends

Social Media Marketing is an excellent way to attract new customers and drive repeat business

Social Media

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iaSocial media is rapidly turning into a vital part of modern marketing and a good business regimen. Nowadays, having an online presence has become a must for any marketer striving to bring his or her business up to speed. With 665 million daily active users on Facebook and over 500 million registered accounts on Twitter, not having a profile on a social platform would be a loss for businesses looking for greater exposure in this digital market

2 Visuals For Your Business

Visuals

Visualize your brand with high quality photos, images that capture the idea of your business and it’s products. Make your visuals enticing enough to encourage consumers to share the information.

Content featuring compelling images gain 94% more total views then content without images. In this age people make decisions based on what we see. Images appeal to their emotions much faster then reading.

Visuals

3 Branding Your Business

Social media is ideally suited for impression based strategies. The goal is to have your brand seen by the businesses that you will eventually be approaching for sales. Social media users are far more likely to purchase a product or service if they have some pre-awareness, when potential clients see your brand pop up on social media, even in passing, it will psychologically prepare them for the moment when you actually reach out to them.

B2B marketers are increasingly recognizing social media as an essential platform for initiating relationships with new business accounts. 90 percent of B2B marketing professionals use LinkedIn to distribute content on their site and right behind them is Twitter at 85 percent.

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