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Marketing for More Money Prepared for Client ABC Miguel Tam, TopSprout May 14, 2009

Marketing for More Money

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Page 1: Marketing for More Money

Marketing for More Money

Prepared for Client ABC

Miguel Tam, TopSproutMay 14, 2009

Page 2: Marketing for More Money

Not Business As Usual

Changing marketplace

New product launch

New business model

Organizational challenges

YouYour

Customers

Page 3: Marketing for More Money

Many Ways to Lose Deals

Find Sell Close

NotEnough

NotClear

Not Convincing

YouYour

Customers

Page 4: Marketing for More Money

How TopSprout Helps

YouYour

Customers

Superior Strategy

Rapid Rollout

Killer Collater

al

Page 5: Marketing for More Money

TopSprout Approach

Interviews and Researc

h

Marketing

Execution

Messaging Hierarchy

Page 6: Marketing for More Money

Happy Clients

Superior Strategy

Rapid Rollout

• Wanted to launch new product

• TopSprout developed go-to-market and sales strategy

• Pioneer facing more competition

• TopSprout revamped marketing message and sales collateral

• Switching to SaaS model

• TopSprout developed launch and sales training materials

Killer Collater

al

Page 7: Marketing for More Money

Why TopSprout

Real results 100% happy clients

20 years experience

Fast & affordable$

. .

)

20

Page 8: Marketing for More Money

Next Steps & Questions

Page 9: Marketing for More Money

Miguel [email protected]

Page 10: Marketing for More Money

Who is TopSprout?

• Helps greentech and high-tech firms with product launch and marketing

• 100% client satisfaction

• 20 years of product launch and marketing experience

Featured Clients