Whitney HarrelsonAssociate Director, Youth Enterprise & Livelihoods Development

Conference Director, Global Youth Economic Opportunities ConferenceMaking Cents International

Email: whitney@makingcents.com | Phone: +1 202-783-4090 | Skype: MakingCentsConference

How Do You Know Conferences & Publications Lead to Real Results?

Pre-Conference: Global Consultation and Formation of Global Advisory CommitteeGoal: Participatory process that results in a demand-driven learning

agendaRecommendation: Engage stakeholders to build their ownership

in the planning process and to ensure they understand the “Return on Investment”

1. Complete global consultation through online survey

2. Engage and convene Global Advisory Committee

3. Implement Call for Session Proposals process

www.YouthEconomicOpportunities.org

Day-of Conference Evaluations

Goal: Evaluate the effectiveness of conference in achieving its knowledge exchange and partnership building objectives

Recommendation: Capture feedback while events are fresh in participants’ minds.

1. Individual session evaluations on chairs

2. Full conference evaluation at event

www.YouthEconomicOpportunities.org

Post-Conference Evaluations

Goal: Understand longer-term outcomes and impacts of conference on programming, policy-making, and partnership-

building

Recommendation: Use a multi-faceted and multi-phased approach

1. Circulate online impact evaluation through personal emails and e-blasts

2. Schedule calls and exchange emails with partners and leading stakeholders

www.YouthEconomicOpportunities.org

“State of the Field” Publication Evaluations

Goal: Determine reach and impact of post-conference publication

Recommendation: Collect download data at the “point of sale” and conduct evaluations to assess how information is used to inform

programming, policy-making and partnership-building

Total Downloads No. Countries2007 1174 1242008 1195 1202009 699 1082010 484 77

2007- 2010 Countries Downloaded

www.YouthEconomicOpportunities.org