Upload
duncan-grant
View
1.289
Download
2
Tags:
Embed Size (px)
DESCRIPTION
Citation preview
Welcome to the awards lunch
delegates and guests
Awards host – Hils Barker
Guest speaker - Tessa Stone
Awards presentation – Anne Godfrey
Headline sponsors
Other sponsors and exhibitors
Headline Conference Sponsors
Judges
Jon Kudlick - Director of Membership, Marketing & Comms , Society of BiologyJanice Liverseidge - Marketing & Communications Director, RSMCarolyn Munton - Head of Marketing and Business Development , RCNMatt McDermott - Sales and Marketing Director, RICS UKPatrick Stubbs - Director of Marketing & Membership, RPSGBIan Humphreys – Director of Member Services and Communications,
The College of OptometristsSarah Hathaway - Head of ACCA UK Nigel Moore - Director, Marketing, RCOGBrian Walters – Head of Proposition Development, BMASuzanne Dobson – Chief Executive, Tourettes ActionSue Guiver – Director, BrightsideIan Phillips – Director, Ashridge CommunicationsKate Danbury – Total ProfessionsMatt Wayne – Marketing Executive, IODAndy Wilkinson – Satellite CreativeJames Stibbs - Head of Communications , Sport and Recreation Alliance
Design and contentEase of UseEffectivenessDevelopment
Marketing Team demonstrate how worked together to achieve a
successful development in the last 12 months
Judging criteria
Marketing Leaflet/Brochure Annual Report Newsletter, print/ebulletin Magazine – Charity Magazine – Sport and Recreation Magazine - Professional Association or Royal College PR or Public Affairs Campaign Re-branding/Brand development Brand Extension International Membership Development Most Innovative use of Technology Social Media Campaign Website Membership Marketing team of the year
Categories
The Winners
Two Highly Commended and the Winner
Category sponsor
Marketing Leaflet or Brochure Highly Commended
Recruitment and Employment Confederation (REC)
For - REC Handbook
‘Very clear communication piece covering member benefits and commercial products – always a challenge trying to communicate both together.’
Marketing Leaflet or Brochure Highly Commended
Musicians Union For - Live Music Kit
‘Focusing on the end user for members rather than members themselves and – very clear design and simple copy to provide a useful resource for venue owners.’
Marketing Leaflet or Brochure Winner
The Institution of Engineering and Technology (IET)
For - the Fellows marketing leaflet
Pic of winning entry
One Highly Commended and the Winner
Category sponsor
Annual ReportHighly Commended
Royal College of Midwives
Annual ReportWinner
Spurgeons.
One Highly Commended and the Winner
Category sponsor
Newsletter – Print or e-bulletinHighly Commended
The Society of Trust and Estate Practitioners
For – the STEP Qualified Practitioner (QP) E- Newsletter
Newsletter – Print or e-bulletinWinner
Winner: Women’s Royal Voluntary Service (WRVS)Title : ActionWinner: Women’s Royal Voluntary Service (WRVS)Title : Action
Winner: Women’s Royal Voluntary Service (WRVS)
For - Action
39% of WRVS volunteers never use the internet, so the WRVS team and their agency had a compelling argument for a print product to replace their national magazine.
Entered by - Think
One Highly Commended and the Winner
Category Sponsor
Magazine Highly Commended
Historic Scotland For - Historic Scotland
Entered by Think
Magazine Winner
Campaign for Real Ale (CAMRA)For -Beer
Entered by: Think
One Highly Commended and the Winner
Category Sponsor
Magazine Highly Commended
The Camping and Caravanning Club
For - Camping and Caravanning
Magazine Winner
British DressageFor - British Dressage
Entered by Think
Category Sponsor
The Marketer (The Chartered Institute of Marketing)
The Manager (Institute of Administrative Management)
Accounting Technician (Association of Accounting Technicians)
The Biologist (The Society of Biology) Professional Manager (Chartered Management
Institute)
‘There were many high quality entries, and some very engaging magazines, which made the judging particularly difficult.’
Institute of Administrative Management For - The Manager
‘For the significant development made to their magazine with limited resources’.
Magazine
Highly CommendedThe Society of BiologyFor – The Biologist
Entered by - Think
Magazine
Highly Commended
Chartered Management Institute (CMI)
For – Professional Manager
Entered by - Think
Magazine
Highly Commended
The Chartered Institute of Marketing (CIM)
For - The Marketer
Entered by - Redactive
Magazine
Winner
Association of Accounting Technicians (AAT)
For - Accounting Technician
Entered by - Think
One Highly Commended and the Winner
Category Sponsor
Public Affairs CampaignHighly Commended
Chartered Institute of Payroll Professionals
For their ‘National Payroll Week’ campaign
‘Made effective use of research on understanding of payslips.’
Public Affairs Campaign Winner
The Institute of Credit Management For their campaign - ‘Raising the profile
of professional credit management’
Entered by – Gravity London
Pic of press cut
One Highly Commended and the Winner
Category sponsor
Re-branding/brand development Highly Commended
The Institute of Recruitment Professionals (IRP)
Re-branding/brand development Winner
Charity Comms
One Outright Winner
Category sponsor
Brand ExtensionWinner
Royal College Of Obstetricians & Gynaecologists (RCOG)
For – Women’s health care app
One Highly Commended and the Winner
Category sponsor
Stone Consulting
International DevelopmentHighly Commended
Chartered Institute of Purchasing and
Supply (CIPS)
‘For outstanding achievement in creating a global community of 94,000 in 150 countries’
International DevelopmentWinner
Society of Trust and Estate
Practitioners (STEP)
‘69% growth in USA’ ‘38% growth in Latin America’
One Highly Commended and the Winner
Category sponsor
Most Innovative use of TechnologyHighly Commended
The Chartered Quality Institute (CQI)
For their Mobile Game Site supporting World Quality Day
‘An innovative and interactive transition from traditional direct mail packs’
Most Innovative use of TechnologyWinner
The Chartered Institute of Marketing (CIM)
For The Marketer magazine tablet edition
Entered by - Redactive
One Special award, one Highly Commended and the Winner
Category sponsor
Social Media CampaignSpecial Award
Musicians UnionFor – their ‘work not play’Campaign to support fair pay for live performances
Judges liked the image which appeared in the
promotional fan give away - ‘back musicians’
Social Media CampaignHighly Commended
Royal Academy of DanceFor – the 2013 Valentines promotion
‘The campaign was designed to increase awareness of membership and significantly boosted social media interaction’
Social Media CampaignWinner
Spurgeons For – their ‘Every 22 minutes’ campaign
Centred on raising awareness that every 22 minutes in the UK a child loses a parent.
Two Highly Commended and the Winner
Category sponsor
Chartered Institute of Logistics and Transport www.ciltuk.org.uk
National Hairdressers’ Federation www.nhf.info
Professional Manager www.professionalmanager.co.uk
College of Optometrists www.lookafteryoureyes.org
Institute of Chartered Accountants in England and Wales http://economia.icaew.com
BMA www.bma.org.uk
Web SiteHighly Commended
National Hairdressers’ Federation www.nhf.info
Entered by - NetXtra
Web SiteHighly Commended
Chartered Management Institute (CMI) - Professional Manager magazine web site www.professionalmanager.co.uk
Entered by - Think
Web SiteWinner
College of Optometrists For - www.lookafteryoureyes.org
One Highly Commended and the Winner
Category sponsor
MemCom recruitment partner
Marketing TeamHighly Commended
Society of Trust and Estate Practitioners (STEP)
Marketing Team Winner
Chartered Institute of Purchasing and Supply (CIPS)
www.memcom.info for awards transcripts and for photographs on our Facebook page
Complete the exit survey