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Presentation at the LITA National Forum 2011, St. Louis, MO.
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Mobilizing for Mobile
Jim LoterDirector of Information [email protected] | @jloter LITA National Forum, St. Louis, MO. October 2011
Obligatory Statistics Slide• 27 locations–Central Library (363,000 ft2)–26 neighborhood libraries
• 2010 Stats–Circulation of 12,000,000–7,000,000 patron visits–7,200,000 web site visits–$50M budget
Photo: KOMO News http://www.komonews.com
Mobile Services (Then)
Image: The Seattle Public Library collection
Mobile Services (Now)
• Catalog/search• Library information• Digital downloads• Notifications• Library tours• Services in the stacks
Photo: WebJunction http://blog.webjunctionworks.org/index.php/category/seattle/
SPL Mobile (Boopsie)• My Account• Search the Catalog• Download Digital Books &
Media• Ask a Librarian (IM, text,
call)• Calendar of Events• Library Locations• Book/DVD/CD lists• Blogs and Podcasts• Facebook & Twitter links
SPL Mobile App Use by DeviceJuly 2011
device users
iPhone 4,009 56.07%
Android 1,510 21.12%
iPod 657 9.19%
iPad 525 7.34%
Browser 229 3.20%
BlackBerry 205 2.87%
WinMo 11 0.15%
Java 4 0.06%
Total Users 7,150 100.00%
SPL Mobile App QueriesJuly 2011
device queries
iPhone 349,376 62.50%
Android 106,952 19.13%
iPod 55,606 9.95%
iPad 31,119 5.57%
BlackBerry 10,874 1.95%
WinMo 2,803 0.50%
browser 1,961 0.35%
Java 340 0.06%
total queries 559,031 100.00%
Digital Book Downloads
• 75,000 titles via OverDrive
• 17,180 available on 9/30/2011
• 3,500 eBook downloads via SPL Mobile in August 2011
• Integrated OverDrive eBooks and eAudioBooks into SPL Mobile in July 2011
OverDrive Integration
Digital Downloads 2011
January
Febru
ary
Marc
hApril
May
June
July
August
September
October
November
December
0
10,000
20,000
30,000
40,000
50,000
60,000
eAudioBooks eBooks Total
Projection
312,000
111,000
423,000
?
Notifications
• Library Elf (libraryelf.com)– Due dates and holds pickup via SMS, email– Manage multiple library accounts– Patrons can use without subscription ($12/yr)– SPL subscribed in August 2011 – free to
patrons (> 1000)• Considering ShoutBomb (shoutbomb.com)– Notifications plus SMS-based renewals, catalog
queries, ask-a-librarian
QR Codes
Original Image Copyright © Allie Brosh
QR Codes
• Very modest roll out so far• Used on “Library Closed” signs during week-
long furlough• Recently piloted on book displays• Planning to use on door signs, link to Ask-a-
Librarian service
Digital PicksQR Coding physical
books; link to download eBooks
QR Code Scan Stats
eBooks eAudiobooks
Total Scans 63 44
iPhone 33 19
Android 23 15
iPod 4 6
iPad 1 3
Macs 2 1
Data collected over 2 week period
Tours•Downloadable MP3
audio tours•Dial-a-tour (piloting)
Mobile Librarians
• The “get out from behind the desk” campaign– Into the stacks– Into the community
• Plan: provide tablets to librarians; develop tablet-enabled ILS functions– Barcode lookup/PIN reset– Patron account management– Circulation stats