15

Mogulfish idea deck_2013_quarter1

Embed Size (px)

DESCRIPTION

Ideas for creating marketing partnerships with other small businesses to promote your business in Quarter 1, 2013.

Citation preview

Page 1: Mogulfish idea deck_2013_quarter1
Page 2: Mogulfish idea deck_2013_quarter1

What We Do

Collaboration between small businesses in marketing partnerships enable them to promote themselves to each other's customers and together to the same target customers.

 

Generating collective marketing power for the little guys (the small fish), the partnerships share costs, customer reach and results.

Not only do businesses get more bang for their buck vs going it alone, they create opportunities only available by joining forces – e.g. bundled offers and larger scale marketing programs.

The following is a range of Quarter 1, 2013 marketing partnership ideas with ready-to-go packages to participate in them. It will help businesses kick start their 2013 together.

These are just a few thought starters from our team of experts. Pick and customize ideas for your type of small business or create your own fresh ideas. If you haven’t already, you simply have to join the free mogulfish community to make it happen.

Promote to each other’s customers

Promote together to new customers

Page 4: Mogulfish idea deck_2013_quarter1

Quarter 1, 2013 - Top 5 Ideas

The first quarter is the time to shed new light on your business as you start a fresh year

Write a 2013 marketing plan to be well prepared for the year ahead

Use key sales periods to test any new strategies and to get the year started right

January

March

February

Page 5: Mogulfish idea deck_2013_quarter1

1) Winter

All Business TypesIDEA: ‘Winter Wonderland’ Sales Promotion - Partner with other businesses in a joint promotion that features businesses and offers everyday, using temperature as a mechanic to offer prizes, introduce new products/services and drives sales/leads/site traffic. Click here to start this partnership

Consumer Targeted Businesses (B2C)IDEA: Help Customers Stay Warm – As local business drops with the temperature, now is the time to turn up the heat on your online business. Restaurants, retailers and personal services partner together to target localized customers to buy their products and services online.Click here to start this partnership

Business Targeted Businesses (B2B)IDEA: Help Businesses Plan - With the new year comes new planning. Partner with other businesses to create a ‘Hot Services for 2013’ program that lists and bundles each other’s non-competitive services and sends it out to each other’s customers and to attract new customers. Click here to start this partnership

Here are just a few wintery fresh partnership ideas from our team- packaged up and ready to go! Join/start one or create your own idea.

Page 6: Mogulfish idea deck_2013_quarter1

2) Chinese New Year

All Business TypesIDEA: ‘Year of the Snake’ Toolkits – Simply share resources with other businesses with our specialty Year of the Snake Marketing Toolkit that we tailor to your specific business.Click here to start this partnership

All Business TypesIDEA: ’Chinese New Year Festival’ Program – As the Chinese New Year is a fifteen day celebration, partner with compatible businesses for a social media promotion that sends daily messages out to your combined social media audience.Click here to start this partnership

Local Consumer Targeted Businesses (B2C)IDEA: ‘Chinese New Year’ Local Event – Come together with your neighborhood businesses to create an event that drives customers to your area and attracts customers to your business.Click here to start this partnership

Here are just a few year of the snake partnership ideas from our team - packaged up and ready to go! Join/start one or create your own idea.

Page 7: Mogulfish idea deck_2013_quarter1

3) Valentines Day

All Business TypesIDEA: Valentines Day Toolkits – Simply share resources with other businesses with our specialty Valentines Day Marketing Toolkit that we tailor to your specific business.Click here to start this partnership

All Consumer Targeted Businesses (B2C)IDEA: Valentine’s Day Gifts – Give your customers the perfect gift by bundling offers with compatible businesses and sending them to your combined email, website and social media customer base.Click here to start this partnership

Local Consumer Targeted Businesses (B2C)IDEA: Valentine’s Day Cross Promotion – As customers book restaurants and buy gifts in your neighborhood, cross promote and bundle offers to get them dining or buying in each other's business. Click here to start this partnership

Here are just a few lovable partnership ideas from our team- packaged up and ready to go! Join/start one or create your own idea.

Page 8: Mogulfish idea deck_2013_quarter1

4) St Patrick’s Day

All Business TypesIDEA: St Patrick’s Day Toolkits – Simply share resources with other businesses with our specialty St Patrick’s Day Toolkit that we tailor to your specific business.Click here to start this partnership

Local Consumer Targeted Businesses (B2C)IDEA: St Patrick’s Day Event – Attract all the young customers bar hopping on the day by partnering with bars and other local businesses to reward them for checking in and completing tasks on their mobile phone at each location.Click here to start this partnership

All Business Targeted Businesses (B2B)IDEA: ‘Luck of the Irish’ Competition – Partner up with other business services with this fun joint promotion that builds up email mailing lists for each participating business. Customers select mailing lists to join in return for chances to win prizes and special offers.Click here to start this partnership

Here are just a few fun-loving partnership ideas from our team- packaged up and ready to go! Join/start one or create your own idea.

Page 9: Mogulfish idea deck_2013_quarter1

5) Spring

All Business TypesIDEA: Spring Sales Promotion – Partner with other businesses in a Spring themed joint promotion that introduces your new products/services to the combined audience of participants to generate sales/leads/site traffic for your business. Click here to start this partnership

All Consumer Targeted Businesses (B2C)IDEA: Spring Collection – Show off your new Spring products and services or use as platform to creatively reintroduce existing ones, with partner businesses bundling products and co-branding marketing communication to their combined customer base and to attract new customers. Click here to start this partnership

All Business Targeted Businesses (B2B)IDEA: Spring Marketing Whitepaper – Let customers know the latest trends and insights for driving their business over Spring, whilst promoting your services and reaching the combined audience of all participating businesses.Click here to start this partnership

Here are just a few blossoming partnership ideas from our team- packaged up and ready to go! Join/start one or create your own idea.

Page 10: Mogulfish idea deck_2013_quarter1

General Seasonal Ideas

IDEA 1: Joint Emails - A celebration themed email created and promoted together to the collective customer lists of each business.

IDEA 2: Joint Promo Cards – Special offer cards each business hands out to customers to drive them between businesses.

IDEA 3: Menu Flyer – A promotional flyer attached to a a local restaurant’s menu and distributed through both businesses.

IDEA 1: Social Media – Partner with bars who shows sporting events to tweet/post about each other.

IDEA 2: Mobile Check-ins – Partner with local sporting events to offer specials to players and spectators who check-in.

IDEA 3: Joint Content – Commission content relating to major sports together and send to customers interested in those sports.

Here are just a few celebratory partnership ideas from our team - packaged up and ready to go! Join/start one or create your own idea.

Here are just a few fighting fit partnership ideas from our team - packaged up and ready to go! Join/start one or create your own idea.

Click here to start a partnership

Page 11: Mogulfish idea deck_2013_quarter1

General Seasonal Ideas

IDEA 1: Joint Flyers/Brochure - Team up with business to create a flyer together to hand out to local customers.

IDEA 2: Share Table/Stall – Buy with other business to use together to reach customers whilst sharing the cost.

IDEA 3: Product Sponsorship - Give the event products or services they need in return for the exposure at the events.

IDEA 1: Joint Business Cards - Hand out cards with other business to reach twice as many people.

IDEA 2: Media & Sponsor Partnership - Partner with the event organizer and promote them in return for sponsor benefits.

IDEA 3. Share Vendor Table - Buy a table together with another business to reach customers together and share the cost.

Here are just a few VIP partnership ideas from our team - packaged up and ready to go!Join/start one or create your own idea.

Here are just a few connected partnership ideas from our team - packaged up and ready to go! Join/start one or create your own idea.

Click here to start a partnership

Page 12: Mogulfish idea deck_2013_quarter1

Premium Membership PackagesMaximize your Quarter 1 success with quarterly memberships that provide a dedicated team who plan and run activity for you together with a 50% savings on all costs and projected ROI based on industry standards. Paid quarterly with no commitments.

Quarterly Gold Membership – $1,000 (valued at $2,000) - A minimum of $2,000 in partnerships and packages (based on listed rates) plus dedicated marketing specialist planning and running them for you. Quarterly Silver Membership – Cost: $750 (valued at $1,500) - A minimum of $1,500 in partnerships and packages (based on listed rates) plus dedicated marketing specialist planning and running them for you. Quarterly Bronze Membership – Cost: $500 (valued at $1,000) - A minimum of $1,000 in partnerships and packages (based on listed rates) plus dedicated marketing specialist planning and running them for you.

Click here to buy a Bundle. Available until February 1, 2013.

Page 13: Mogulfish idea deck_2013_quarter1

Referrals Rewards Program

If our target customers aren’t yours, we’ll get a business with your target customers to promote you. In the same way, to the same sized audience, tit-for-tat.

• Post about us, you’ll be posted about.• Email about us, you’ll be emailed about. • Put us on your website, you’ll be put on a website.• Put our logo on your brochure, your logo will be put

on a brochure.

It’s simple…

Every time you promote us – we’ll promote you.

Click here to find out more

Page 14: Mogulfish idea deck_2013_quarter1

Customer Support

We understand if you’re new to small business marketing collaboration, it can be scary to take that first step, especially when a financial purchase is required.

So here’s where to go if you have questions or need to chat before you take the plunge into our collaborative waters:

1. Go to our support section – If you can’t find what you need to know, post a question or topic and we’ll respond no later than 1 business day.Click here to go to support section

2. Customer Support – We have email and phone support for members. Once you sign-up you will receive these direct contact details.

Click here to sign-up free and receive direct support

Page 15: Mogulfish idea deck_2013_quarter1

This is just the tip of the collaborative iceberg

Check out mogulfish for all these and more great ideas as well as packages to join, start or create a collaborative partnership today.

Join businesses who are looking for partners, start ready-to-go packages, or custom create unique ideas.

Sign-up for free to receive weekly idea and partnership recommendations based on your specific business profile.