NORTHWESTERN TECHNOLOGIES

Social Media

&

Todays Topics

Definition

History & Impact

Benefits & Affordability

How to & Conclusion

What is Social Media ?

SOCIAL MEDIA

Past Present & Future

Benefits

Increased exposure

Strengthens branding

Ultimately increases sales

Is This Affordable ?

Cheaper than traditional

Free providers

Low upkeep costs

How it works

Make “friends”Make website “edgy”

Keep your “friends ” talking

Let’s Get Started

Decide on products/services

Desired outcome(s)

Define target market

Determine target channels

In Conclusion

Here to stay

Affordable

Do able

ReferencesChandler, S. (2013, March 12). Work in Progress.

Retrieved from Forbes for Women: http://www.forbes.com/sites/work-in- progress/2013/03/12/the-hidden-benefits-of-social-media- marketing-why-your-strategy-may-be-working-

better-than-you- think/

Curtis, D. A. (2013). Brief History of social media. Retrieved from http://www2.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html

Facinelli, S. (2009). What the Heck is "Social Media?". Franchising World, 41(7), 40-42.

Kit, D. (2012, Januaury 1). An Historical Timeline of Social Media For Business. Retrieved from Media Funnel: http://mediafunnel.com/social-media/social-media-business-

history-timeline/

Merriam-Webster. (2014, March 27). Meriiam-Webster Dictionary. Retrieved from Merriam-Webster.com: http://www.merriam-webster.com/dictionary/social%20media