Morning After

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The mORNING afTER

A girl wakes up in a field looking a state, she has no phone, no money and had no idea where she is or what had happened the previous night.

The rest of the film shows the events of the night before which includes a lot of partying, drugs, alcohol and misbehavior.

Unique selling point: The unique selling point for our film is our characterisation, the fact that our character is relatable to our target audience allows us to create a more personal relationship with the viewers.

Urban Fiction films aren't commonly made as they appeal to a very niche audience, therefore by us creating this genre brings 'something new' to genre of films on at today's cinemas.

Idea for teaser trailer: key events:Wakes up in a field

reverses to the events of the previous night:

shots

drugs

tumbling down stairs

house party

CCTV camera shows her walking through alley way drunk.

Implied sexual scenes.

Characters:Our main character is an average school girl who usually 'plays by the rules' however she is easily influenced by her friends one night and goes of the rails.

Texts/ Graphics:We are going to use an 'urban' feel text to support the genre of the film we are creating. We aren't going to use any exaggerated effects or editing technique as this is a reality film and therefor we do not want to make it less relatable for the audience by doing this.

SoundOur teaser trailer not use a large amount of dialogue, the only use of dialogue will be at the start of the trailer. After this we will use urban music for the majority of the trailer, we may also use foley sounds in our trailer. Also, our teaser trailer will have no use for a voice over as the trailers key events show enough for the audience to have a clear idea of what will happen in the film.

Target AudienceOur target audience is definitely aimed at both males and females around the 15-24 age bracket, as we try and make it relatable and engaging for the audience.

In terms of social class, we would be more aiming at C2 (Skilled manual occupations) & DE (Semi-skilled & unskilled manual occupations, Unemployed and lowest grade occupations). This is because our film is a urban fiction and trying to share potential similar experiences with the audience. Therefore we feel it is more likely that people in C2 & DE social classes will be our main target audience.

Screen Shot 2015-10-13 at 10.25.28.pngStraight Outta Compton below has a similar target audience to what ours will be for our film. Where nearly half of the viewers will be in the 15-24 age range. Our film will be more split half and half of viewers of boys and girls, whereas SOC is much more male viewer based. Then with the social class is similar to what ours will be like as it's mainly split between C1 (Supervisory, clerical & junior managerial, administrative, professional occupations), C2 & DE, which again is similar to the target audience we are aiming.

Poster layout ideas:Our poster is going to feature our brand identity which our main character, focusing ona particular shot from the teaser trailer. At the moment our idea is to use our beginning shot of the teaser trailer (the girl waking up in the field, looking rough) as our brand identity and therefore the main image for poster.

Screen Shot 2015-10-13 at 11.04.07.pngScreen Shot 2015-10-13 at 11.05.20.pngScreen Shot 2015-10-13 at 11.05.50.png

Real Media products

Screen Shot 2015-10-13 at 11.08.22.pngWe used ideas for our main character based on Effy from (TV Series) Skins. The way she is portrayed supports the idea of the teenage party life.

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