Network HR Magazine Marketing Opportunities in 2012

About Network HR

Network HR Magazine is the most widely read bi-lingual human resources magazine in China. Every quarter over 6,500 HR professionals and senior managers from many of the world’s largest multinational companies in China receive their copy, and due to the long shelf life of physical magazines this overall readership level is in excess of 16,000 decision making professionals! So what’s it all about? Network HR is China-centric with articles researched on issues facing China-based HR professionals, in the fields of: - Recruitment - Training & Development - HR law - Relocation of expatriates - HR technology - Strategy -Benefits and Remuneration

And because it’s bilingual both Chinese and senior expatriates read Network HR!

2

Bit.ly website records ‘clicks’. Data made public to advertiser. 2.

Website appears in mobile device or computer browser. 3.

QR code or bit.ly link (ie. bit.ly/meridien) embedded in Network HR article or on advertisement. 1.

How do we measure readership?

PRINT

ONLINE 3

Advertiser linked to public demo on same topic 2.

Advertiser attends demo and data highlighted in presentation. Advertiser meets attendees.

3.

Interview with advertiser (eg. Michael Page) included in Network HR article. 1.

How do we link articles to meetings?

PRINT

E-MAIL

FACE-to-FACE

4

Campaign Components

Marketing Demonstrations Each month ClarkMorgan runs four marketing demonstrations in Beijing, Shanghai, Shenzhen and Hong Kong. Attendance is between 60 to 80 HR professionals from multinational companies who are readers of Network HR and are active in the human resouces community. Premier Events held in February, May, August and November are paid lunch events with leading experts in the fields of leadership, sales, cross culture and management.

5

Marketing Demonstrations 2012 italics = Waiting for return of contract

Beijing Monthly Event Sponsors Topic Trainer Date Venue 1 2 3 4 January Difficult Conversations for HR Jamie Dixon 11th Wed Vantone PageUp People February PREMIER EVENTS: Building Culturally Competent Multinational Teams Andy Clark 17th Fri Vantone PageUp People March Motivating the 80s and 90s Generation in China Gary Isse 16th Fri Vantone PageUp People April Project Management for Human Resources Made Easy Patrick McDonald 12th Thu Vantone PageUp People May PREMIER EVENTS: Negotiating Employment Contracts Morry Morgan 24th Thu Vantone PageUp People June Presenting Mid Year Results Confidently Rupert Munton 29nth Fri Vantone PageUp People July Writing Skills to Improve the Onboarding Process Jamie Dixon 19th Thu Vantone August PREMIER EVENTS: Developing Leaders Internally Jeff Lunz 24th Fri Vantone September Time Management to Improve Work/Life Balance Patrick McDonald 19th Wed Vantone October Negotiating Intra-Office Politics Rupert Munton 19th Fri Vantone November PREMIER EVENTS: Managing Remote Teams Gary Isse 14th Fri Vantone December Becoming Successful in a Multi-Cultural Organisation Maggie Nee 14th Fri Vantone

Shanghai Monthly Event Sponsors Topic Trainer Date Venue 1 2 3 4 January Difficult Conversations for HR Jamie Dixon 13th Fri Eton Hotel Pageup People Naked Retreats February PREMIER EVENTS: Building Culturally Competent Multinational Teams Andy Clark 15th Wed Eton Hotel Pageup People Naked Retreats March Motivating the 80s and 90s Generation in China Gary Isse 14th Wed Eton Hotel Pageup People Naked Retreats April Project Management for Human Resources Made Easy Patrick McDonald 13th Fri Eton Hotel Pageup People Naked Retreats May PREMIER EVENTS: Negotiating Employment Contracts Morry Morgan 25th Fri Eton Hotel Pageup People Naked Retreats June Presenting Mid Year Results Confidently Rupert Munton 21st Thu Eton Hotel Pageup People Naked Retreats July Writing Skills to Improve the Onboarding Process Jamie Dixon 20th Fri Eton Hotel Naked Retreats August PREMIER EVENTS: Developing Leaders Internally Jeff Lunz 21st Tue Eton Hotel Naked Retreats September Time Management to Improve Work/Life Balance Patrick McDonald 21st Fri Eton Hotel Naked Retreats October Negotiating Intra-Office Politics Rupert Munton 18th Thu Eton Hotel Naked Retreats November PREMIER EVENTS: Managing Remote Teams Gary Isse 15th Thu Eton Hotel Naked Retreats December Becoming Successful in a Multi-Cultural Organisation Maggie Nee 12th Wed Eton Hotel Naked Retreats

Shenzhen Monthly Event Sponsor Topic Trainer Date Venue 1 2 3 4 January Difficult Conversations for HR Jamie Dixon 18th Wed Marco Polo PageUp People February PREMIER EVENTS: Building Culturally Competent Multinational Teams Andy Clark 23rd Thu Marco Polo PageUp People March Motivating the 80s and 90s Gerneration in China Gary Isse 23rd Fri Marco Polo PageUp People April Project Management for Human Resources Made Easy Patrick McDonald 20th Fri Marco Polo PageUp People May PREMIER EVENTS: Negotiating Employment Contracts Morry Morgan 18th Fri Marco Polo PageUp People June Presenting Mid Year Results Confidently Rupert Munton 15th Fri Marco Polo PageUp People July Writing Skills to Improve the Onboarding Process Jamie Dixon 11th Wed TBA August PREMIER EVENTS: Developoing Leaders Internally Jeff Lunz 17th Fri TBA September Time Management to Improve Work/Life Balance Patrick McDonald 14th Fri TBA October Negotiating Intra-Office Politics Rupert Munton 25th Thu TBA November PREMIER EVENTS: Managing Remote Teams Gary Isse 23rd Fri TBA December Becoming Successful in a Multi-National Organisation Maggie Nee 21st Fri TBA

Hong Kong Monthly Event Sponsor Topic Trainer Date Venue 1 2 3 4 January Difficult Conversations for HR Jamie Dixon 19th Thu Regus Business Center February PREMIER EVENTS: Building Culturally Competent Multinational Teams Andy Clark 24th Fri Regus Business Center March Motivating the 80s and 90s Generation in Hong Kong Gary Isse 22nd Thu Regus Business Center April Project Management for Human Resources Made Easy Patrick McDonald 19th Thu Regus Business Center May PREMIER EVENTS:: Negotiating Employment Contracts Morry Morgan 16th Wed Regus Business Center June Presenting Mid Year Results Confidently Rupert Munton 13th Wed Regus Business Center July Writing Skills to Improve the Onboarding Process Jamie Dixon 13th Fri Regus Business Center August PREMIER EVENTS: Developing Leaders Internally Jeff Lunz 16th Thu Regus Business Center September Time Management to Improve Work/Life Balance Patrick McDonald 12th Wed Regus Business Center October Negotiating Intra-Office Politics Rupert Munton 23rd Tue Regus Business Center November PREMIER EVENTS: Managing Remote Teams Gary Isse 21st Wed Regus Business Center December Becoming Successful in a Multi-National Organisation Maggie Nee 20th Thu Regus Business Center 6

Campaign Components

Advertisements and Quotations Network HR is a great way to get your name known, either via ‘hard’ advertisements, or ‘soft’ quotations or written by your company. Being represented in Chinese media is a great way to build your brand! Quotations are also used in marketing demonstrations, so you get ‘more bang for your buck’! Please review the schedule list of articles for Q1, 2, 3 and 4 and let us know where you would like to appear. Or even recommend a topic that you would like to see appear in a future issue of Network HR.

7

Pricing - Advertising

8

Advertisement Dimension/Specifications Price (RMB)

Back Cover 210 w x 285 h 22,500/issue

Inside Front 210 w x 285 h 18,200/issue

Inside Back 210 w x 285 h 17,300/issue

Full Page 210 w x 285 h 16,200/issue

½ Page (Premium) 90 w x 260 h 15,300/issue

½ Page 188 w x 126 h 13,400/issue

½ Page 94 w x 252 h 13,400/issue

Company listing 20 words + logo 1,000/issue

Demonstration Sponsorship Two banners (90 cm wide x 2 m high) 4,200/event

Website Advertising Small 1,000/month

Website Advertising Large 2000/month

Q1 - Issue #34 Confirmed Articles

Section in Network HR Article Strategy Building Culturally Competent Multinational Teams

Training & Development Project Management for Human Resources Made Easy

Recruitment Negotiating Employment Contracts

Recruitment 10 Ways to Cut Recruitment Costs

Benefits & Remuneration Corporate Retreats in China

Technology Remote Management Tools

Advice TBD

Training & Development Cross-Cultural Programs

Training & Development Multinational Teams

Corporate Social Responsibility TBD

Legal TBD

Work/Life Balance Family Friendly Weekend Getaway

9


Section in Network HR Article

Strategy Presenting Mid-Year Results

Training & Development Writing Skills to Improve the Onboarding Process

Training & Development Developing Leaders Internally

10



Work/Life Balance

Time Management to Improve Work/Life Balance

Strategy Negotiating Intra-Office Politics

Strategy Managing Remote Teams

11



Strategy

Becoming Successful in Multi-Cultural Organisations

12

Network HR Print Schedule

13

Task/Issue Q1 Q2 Q3 Q4

Final Article Submission

January 2nd April 2nd July 2nd September 28th

Final Artwork Booking

January 10th

April 16th July 16th

October 15th

Final Receipt of Artwork

January 22nd April 27th

August 1st

November 1st

Send Issue to Printer

February 1st May 7th

August 7th November 7th

Mail Out February 7th

May 15th

August 15th

November 15th

Next Step

I look forward to discussing co-operation with you in the future. Please feel free to call or e-mail me on the details below:

Morry Morgan Marketing Director Mobile: 13641633795 Phone: 021 5403 5500 ext. 108 E-mail: [email protected]

14