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Online Instructions Control

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Page 1: Online Instructions Control

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This survey is designed to measure your preferences for laptop computers. These laptops are described by features, and are shown on cards

Here is an example of a card:

Page 2: Online Instructions Control

Each card shows one Dell Inspiron Mini 12 laptop computer

All laptops have in COMMON:

► 1.33 GHz Intel Atom processor

► 40 GB Hard Drive

► Genuine Windows XP Home Edition

► 1 year limited warranty

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The laptops DIFFER on 3 Features:

► Design > the laptops come in 7 different colors

► Each laptop has one of the following accessories: > Portable CD/DVD-RW drive with playback software > 160GB USB portable hard drive

> Logitech V450 nano laser cordless mouse

> Creative Labs T10 speakers

> Additional 3 cell battery

► Price varies between $475 and $600

Page 4: Online Instructions Control

3 FEATURES

Design (color)

Add-on (accessory)

Price

Page 5: Online Instructions Control

You may win a laptop + some cash!

We will ask you a series of questions

In each question you will be asked to indicate your preferred card from a set

1 in every 100 player will be selected as a winner

Each winner will win the LAPTOP + CHANGE FROM $600 from one of his or her preferred cards

You will find out at the end of the game if you are a lucky winner

Click on the “Next” button below to start