PESTLE - Switzerland

Zurich!

41,285km2!

7,866,500 (2010 estimate)!

$45,265!

Swiss France!

Bern!

P E S T L E

PoliticalEconomicalSocialTechnologicalLegalEnvironmental

PESTLE Parliament!Bicameral- Federal Assembly!Council of states - Upper House!The National Council - Lower House!Tenure - 4 years!

Judiciary!Independent!Any change - referendum is mandatory!Right to Citizen to challenge a law !

Ratings!Ranks 7th - Index of perception !of corruption.!Leads the 2005 index on Freedom of the Press!

Membership!WTO, Organization for Economic Co-operation and Development Council of Europe, Organization for Security and Cooperation, International Atomic Energy Agency, European Free Trade !Association etc.!

Relations!Diplomatic!Avoided Alliances!Authorities easily accessible & Transparent !

PESTLE Standard Of Living!Very high quality of life!Infrastructure & Connectivity!High disposable income!

Stability!Very Stable & Modern Economy.!Highest European rating in the Index of Economic Freedom 2010.!Swiss franc remains one of the world's strongest currencies!Most competitive economy in the world !

Sectors & Industries!Exports – chemicals, machines/electronics, !and precision instruments/watches.!Imports – health & pharmaceutical, measuring instruments, musical instruments, Food & Beverages.!Overwhelmingly private sector economy!Swiss banks – Best in the world. !

Very High GDP – Ranks 8th!Very Low inflation rate. !(rising to an estimated 0.7% for 2011)!Very High Purchasing Power Parity!

PESTLE Culture Forces !Highly educated & trained.!No official state religion !20 % are foreign workers!

Ratings!Quality of life Index – 2nd (India,73) Sa8sfac8on in life Index – 2nd India (India,125) HD Index – 11th (India,134) Global Peace Index – 16th (India,135) Life Expectancy Index – 3rd (India,139)

-‐82.1 years vis-‐à-‐vis 64.7 years

Social Life!Mandatory to buy universal health insurance from private insurance companies.!High in Gun politics!Many stores are closed for long lunch (noon to 3pm) & Store closes by 7 PM!August 1 - Swiss National Day is the only federal holiday.!People donʼt prefer eating outside!

Swiss !Perfectionist, Highly qualified, Doers & Imaginative, Religious, Moral and ethical valued, Trustworthy, Peace loving, Quality conscious, Focus on Long-Term Relationships, Consensus &!Punctuality and Orderliness!

PESTLE Background!Poor in Natural resources!Highly advances in Sci & Tech!R & D - 2.9% of GDP!

Literacy!45% active population in Sci & Tech.!Every 12th person from 1000 in R & D.!Although half of them havenʼt received tertiary Education & Training(22%)!

Activity!Heavily active in re-cycling (66% to 96%)!Most innovative nation in Europe by SII!(Summary Innovation Index)!Highest no. of patent applications!Research & Innovation forms driving force !

Pattern!Very advanced in E-markets & E-banking!Biotechnology medical devices, information and communication technologies (ICT) & micro- and nanotechnology!

Infrastucture!Lötschberg Base Tunnel (LBT)34.57-km!Most dense rail network in Europe!

PESTLE Background !Swiss Citizenship- birth, marriage!Right to Private Ownership & Establishment!Corruption – low!Health insurance is compulsory!

Business Prospects!Swiss stands 22 for Ease in Business!18 days procedure to start up a business!Openness to Foreign Direct Investment!Protection of property rights!Same laws for foreign investors !No minimum wage rate!125 % for overtime!

Taxes!Tax heaven nation!Each canton has their own tax rates!Tax Exemptions is benefit for doing business abroad & foreign person resident!Fined on the basis of income & profit!Laid by Swiss Confederation, & municipalities!Strange laws after 1- Pm!

VAT!8% on commercial good & services!Medical, Cultural & Educational goods !are tax exempt!2.4% VAT on food, drugs, books etc!

PESTLE Background !Industry, farming, transport and leisure activities compete for space with residential areas!31% Swiss territory comprise of woodland!Best environmental records – Kyoto !

Surroundings!Bio-diversity - massive!Waste Management- great tool applied!Vehicle Fuels- conducive to nature!Forests - blessing!

Atmosphere!Nuclear Energy -used only for peaceful purposes.!Drinking water from tap- pure & cheap!Champion Recyclers in the world!Recycling rate for municipal solid waste exceeds 40%!End use of nuclear energy in the next 2 or 3 decades from the current 39 % !

Labor!90% jobs depends on timber work!More of forest related jobs as it comprises major territory!Technology is used as a boon to support environment!

Ease of Doing Business!

Starting a Business!

Dealing with construction Permits!

Registering Property!

Giving Credit!

Protecting Investors!

Paying Taxes!

Trading Across Borders!

Enforcing Contracts!

Closing a Business!

27!

80!

37!

14!

15!

167!

16!

43!

28!

41!

2011 Ranking in doing Business!










Dank schön!