PHILIPS OBSESSED WITH SOUND IN-STORE PACKAGE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

European roll out of the PHILIPS “Obsessed with sound In-Store package & Shop in Shop System”

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

European roll out of the PHILIPS “Obsessed with sound In-Store package & Shop in Shop System”

Design, Development, Production, Distributions, Transport & Installation done by Alrec In-Store

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

European roll out of the PHILIPS “Obsessed with sound In-Store package & Shop in Shop System”

Design, Development, Production, Distributions, Transport & Installation done by Alrec In-Store

Operational Excellence

“The extensive range of Philips Fidelio docking speakers was developed especially for Apple music lovers who are obsessed with sound.

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

“The extensive range of Philips Fidelio docking speakers was developed especially for Apple music lovers who are obsessed with sound.

Passion for sound that puts Philips ahead

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Project Objective

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Project ObjectiveDevelop an inspirational toolkit that consist of some innovative, effective

and relatively inexpensive ways of displaying our products together therefore highlighting a larger offer to consumers.

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Project ObjectiveDevelop an inspirational toolkit that consist of some innovative, effective

and relatively inexpensive ways of displaying our products together therefore highlighting a larger offer to consumers.

The concepts should build on the existing Obsessed With Sound proposition, using a combination of wood and white, but bring it to the next level to bring it closer to the target group of the Sound Aspirer.

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Project ObjectiveDevelop an inspirational toolkit that consist of some innovative, effective

and relatively inexpensive ways of displaying our products together therefore highlighting a larger offer to consumers.

The concepts should build on the existing Obsessed With Sound proposition, using a combination of wood and white, but bring it to the next level to bring it closer to the target group of the Sound Aspirer.

The in-store package should allow consumers/shoppers to experience the products in their full glory, allowing display freedom to emphasize the

new products and their innovative technologies.

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Project ObjectiveDevelop an inspirational toolkit that consist of some innovative, effective

and relatively inexpensive ways of displaying our products together therefore highlighting a larger offer to consumers.

The concepts should build on the existing Obsessed With Sound proposition, using a combination of wood and white, but bring it to the next level to bring it closer to the target group of the Sound Aspirer.

The in-store package should allow consumers/shoppers to experience the products in their full glory, allowing display freedom to emphasize the

new products and their innovative technologies.

We Know How to Make

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

High Quality Details

Cle

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Pro

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Scale

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FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Honest Materials Real

High Quality Details

Wood &White

Cle

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Pro

du

ct

Exp

lan

ati

on

focu

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Ben

efi

ts

EfficientBudget

Tou

ch

& T

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MultiroomSame Music, Same Quality Every Room

Mod

ula

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ach

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om

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of

Scale

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A-B

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FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Honest Materials Real

High Quality Details

Cle

ar

Pro

du

ct

Exp

lan

ati

on

focu

s o

n

Ben

efi

ts

EfficientBudget

Tou

ch

& T

ry

MultiroomSame Music, Same Quality Every Room

Mod

ula

r

Ap

pro

ach

Econ

om

y

of

Scale

, com

bin

ing

p

art

s

A-B

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s

FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Honest Materials Real

High Quality Details

Wood &White

Cle

ar

Pro

du

ct

Exp

lan

ati

on

focu

s o

n

Ben

efi

ts

Tou

ch

& T

ryEcon

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of

Scale

, com

bin

ing

p

art

s

A-B

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s

FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Honest Materials Real

High Quality Details

Cle

ar

Pro

du

ct

Exp

lan

ati

on

focu

s o

n

Ben

efi

ts

EfficientBudget

Tou

ch

& T

ry

MultiroomSame Music, Same Quality Every Room

Mod

ula

r

Ap

pro

ach

Econ

om

y

of

Scale

, com

bin

ing

p

art

s

A-B

-CS

tore

s

FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

High Quality Details

Cle

ar

Pro

du

ct

Exp

lan

ati

on

focu

s o

n

Ben

efi

ts

Tou

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& T

ryEcon

om

y

of

Scale

, com

bin

ing

p

art

s

FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

Honest Materials Real

High Quality Details

Wood &White

Cle

ar

Pro

du

ct

Exp

lan

ati

on

focu

s o

n

Ben

efi

ts

EfficientBudget

Tou

ch

& T

ry

MultiroomSame Music, Same Quality Every Room

Mod

ula

r

Ap

pro

ach

Econ

om

y

of

Scale

, com

bin

ing

p

art

s

A-B

-CS

tore

s

FOCUS POINTS

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

The Desig

n

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

The Desig

n

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

The Roll out in Europe

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

The Roll out in Europe

Full installations in different stores around Europe !

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

We develop and deliver custom Display, Shop-in-Shop and Brandstore solutions for brands at retail. Our engineers deploy the latest materials and manufacturing technologies and are specialized in developing concepts for serial production.

ALREC IN-STORE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

We develop and deliver custom Display, Shop-in-Shop and Brandstore solutions for brands at retail. Our engineers deploy the latest materials and manufacturing technologies and are specialized in developing concepts for serial production.

Our Display solutions vary from promotional signage, shopper navigation tools, smart shelving systems through to counter and free standing floor units.

ALREC IN-STORE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

We develop and deliver custom Display, Shop-in-Shop and Brandstore solutions for brands at retail. Our engineers deploy the latest materials and manufacturing technologies and are specialized in developing concepts for serial production.

Our Display solutions vary from promotional signage, shopper navigation tools, smart shelving systems through to counter and free standing floor units.

Our Shop-in-Shop solutions excel in modularity for optimum flexibility and cost effectiveness. We develop modular solutions for both multi-brand retail as well as single Brandstore environments.

ALREC IN-STORE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

We develop and deliver custom Display, Shop-in-Shop and Brandstore solutions for brands at retail. Our engineers deploy the latest materials and manufacturing technologies and are specialized in developing concepts for serial production.

Our Display solutions vary from promotional signage, shopper navigation tools, smart shelving systems through to counter and free standing floor units.

Our Shop-in-Shop solutions excel in modularity for optimum flexibility and cost effectiveness. We develop modular solutions for both multi-brand retail as well as single Brandstore environments.

Our unique 3DStoreConfigurator e-tool delivers great support for an efficient and disciplined store planning process

ALREC IN-STORE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

We develop and deliver custom Display, Shop-in-Shop and Brandstore solutions for brands at retail. Our engineers deploy the latest materials and manufacturing technologies and are specialized in developing concepts for serial production.

Our Display solutions vary from promotional signage, shopper navigation tools, smart shelving systems through to counter and free standing floor units.

Our Shop-in-Shop solutions excel in modularity for optimum flexibility and cost effectiveness. We develop modular solutions for both multi-brand retail as well as single Brandstore environments.

Our unique 3DStoreConfigurator e-tool delivers great support for an efficient and disciplined store planning process

ALREC IN-STORE

PHILIPS “OBSESSED WITH SOUND” IN-STORE PACKAGE

PHILIPS OBSESSED WITH SOUND IN-STORE PACKAGE