Pricing strategy for freelancers and small business

Copyright © 2013 FreshBooks

http://breakingthetimebarrier.freshbooks.com/


Based on the popular book, Breaking the Time

Barrier.By FreshBooks Co-Founder & CEO,

Mike McDerment, and Donald Cowper.







Your clients care about thevaluedeliver.


you


valueCopyright © 2013

FreshBooks


not time



pain Probe for


serious

points.


Help them

want.explorewhat they



How will they?measure?

success??



Position your services as aninvestment, not an expense.



Help them

the resultsenvisionthey can expect.



Put the price of your service intoperspective.



present your pricing upfront.

Don’t



price first

needs ahead

your

Discussing

puts

of theirs.



Offer clientschoice.




Present your proposal like a menu – withdistinctly pricedoptions.


If the client wants to pay lessthey must

have less.Copyright © 2013

FreshBooks

choose to



Focus on ‘good’ clients.





These 5 steps introduced the basics.

To learn how to fully apply value pricing, invest 1-

hour to read Breaking the Time Barrier.


“People constantly ask me ‘How can I get a 4-hour workweek with a service business?’ This story is the short answer.”Tim Ferriss Author of the #1 bestseller, The 4-Hour Workweek

Praise for Breaking the Time Barrier

“This book unlocks the truth about how to build an insanely profitable business.”John Jantsch Best-selling author of Duct Tape Marketing

“Spend an hour with this book, and you’ll come away with a whole new way of looking at your value and your relationship with your clients.”Daniel H. Pink Best-selling author of Drive, A Whole New Mind, and Free Agent Nation

“Spectacularly simple, remarkably true, for every small business owner who’s determined to grow, Breaking the Time Barrier will work for you!”Michael E. Gerber Best-selling author of E-Myth, and inventor of The Dreaming Room for entrepreneurs


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