Cardlytics Confidential © Copyright 2013 1

Marketing+Analytics

06.13.13

Consumers save on the things they buy every day

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Cardlytics: The Leader in Card-Linked Marketing

Cardlytics enables banks to present offers to customers through their bank account – where the targeting of those offers is based entirely on actual historical purchases.

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Cardlytics Brings Analytics and Action Together

Analytics is a World of Big Data, Theory and Insights

Retailers just want to Reach Customers

Cardlytics Connects Analytics to Actions- Proprietary Marketing Platform- Accurate Measurement & Results

Cardlytics Confidential © Copyright 2013

Cardlytics Serves Three Constituencies

Revenue producing rewards

solution

Highly relevant and easy savings

Profitable new media to drive

growth

Financial Institutions

Customers

Marketers

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How It Works: Consumers

Personalized Experience & Consumer Engagement at Each Step

Consumer receives offers based on past purchases

Consumer electronically selects offer and reward is loaded onto debit or credit card

Consumer shops anywhere with card—no coupons or codes required

Consumer earns cash back credited to their bank account

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How It Works: Retailers/Advertisers

Personalized Experience & Consumer Engagement at Each Step

Target consumers based on their shopping behavior: location, frequency, total spend

Craft a campaign customized to a specific group of customers

Customer Measurement: incremental consumer trips, sales, post-purchase behavior

Retailers pays only for results: measured incremental sales Typical ROAS 500%+

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Contact Us

For more information about advertising opportunities please visit:www.cardlytics.com or call 1-888-798-5802