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We have been given a multi-billion dollar communication infrastructure. What will we do with it? These were simply accompanying slides for a talk I gave at TedxUOregon http://tedxuoregon.com/ Eventually the video will be available so they will make more sense. Essentially the point was that the new media forces, unlike the old controlling forces, have liberated us. So why do we still deliver other people's messages to other people's audiences with other people's money. We have the creative power and know how to do things on our own. We can influence brands, drive social innovation, start new companies, invent new models. What are we waiting for?
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what will you do with your new found
freedom?
Sunday, February 13, 2011
Sunday, February 13, 2011
We deliver other people’s messages to other people’s audiences with
other people’s money
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
instead of the brand influencing us
Sunday, February 13, 2011
instead of the brand influencing us
we influence the brand
Sunday, February 13, 2011
‣ create content
‣ gather a community
‣ engage in real time
‣ tell stories
‣ teach others
‣ mobilize followings
‣ persuade and influence
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
Sunday, February 13, 2011
become pirates, punks and hackers
Sunday, February 13, 2011
Sunday, February 13, 2011
