Put your customers’ cloud security concerns to bedCustomer concerns about cloud security are, on the whole, unfounded. We show you how to calm their fears when reselling a hosted PBX solution

www.gamma.co.uk

www.gamma.co.uk

Moving infrastructure off-site is a nervous time for any business.Yet cloud-based technology, in particular hosted telephony, is fast-becoming the solution of choice for your retail customers.

Much of the confusion surrounding cloud technology is due to customers not fully understanding the technology involved. As a reseller, it’s important that you educate your customers about how moving to a hosted solution will increase their communications security.

www.gamma.co.uk

The status quo is dangerous

The reality is that an on-site infrastructure can be more risky than a hosted solution.

Phone hacking is quite common and extremely lucrative. It has cost UK businesses over £1.2 billion in recent years and is estimated to have affected 40% of companies already.

Hosting your PBX in the cloud means that often you’ll benefit from built-in business continuity and fraud protection features to address any security concerns.

Building trust

As a reseller, you must be able to reassure your customers that you can work with them to:

• Investigate and understand their existing telephony solution - does it really support their business?

• Recommend and supply a hosted PBX solution that can fully address their communications requirements

• Provide ongoing support once they’ve selected and implemented a new telephony service

www.gamma.co.uk

www.gamma.co.uk

Protected by enterprise-grade security

As a reseller, it’s key to emphasise that a hosted PBX uses an enterprise-grade cloud infrastructure which means:

• Calling systems are protected by high level security solutions

• Service providers should assume all responsibility for maintaining security

• Call traffic is fully encrypted to prevent interception and ‘eavesdropping’

Improved disaster recovery

Offering cloud-based telephony solutions allows you to provide your customers with far greater capacity to handle localised disasters if:

• The head office / main site becomes inaccessible - calls can remain intact as they’re not hosted on site

• Calls can be diverted by the customer at the touch of a button using an online portal or mobile app

www.gamma.co.uk

www.gamma.co.uk

Offering a hosted telephony solution allows your customers to minimise any downtime. Employees can easily work from home or on the road. Even better, customers won’t experience a drop in the quality of service they receive.

Takeaways:

Security may seem a legitimate concern when migrating your customers’ telephony services to a cloud-based PBX, yet the risks are actually much lower than people may expect.

It’s crucial that you reassure your customers that:

• Current telecoms provisions are a greater security risk than cloud-based alternatives

• As their service provider you’ll actively guide them through the process, from initial purchase to installation

• Introducing a hosted PBX will open new doors, particularly when it comes to disaster recovery

www.gamma.co.uk

www.gamma.co.uk

Learn more about why you should be moving your retail customers into the cloud by downloading:

Why you should be talking to retailers about a hosted phone system

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