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Negative: There’s a lot of space at the bottom of the magazine which makes it look empty. The colour of feature story typography blends into the background. It doesn’t stand out. The main image should take up the whole front cover. It looks unprofessional the way it is set. Positive: I like where the film strip is placed with all the feature stories in. The main image stands out so it grabs your attention. The placement of the barcode and date is good as it is easy to find the price.

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Page 1: Qualitative data

Negative:

• There’s a lot of

space at the

bottom of the

magazine which

makes it look

empty.

• The colour of

feature story

typography

blends into the

background. It

doesn’t stand

out.

• The main image

should take up

the whole front

cover. It looks

unprofessional

the way it is set.

Positive:

• I like where the

film strip is

placed with all

the feature

stories in.

• The main image

stands out so it

grabs your

attention.

• The placement

of the barcode

and date is good

as it is easy to

find the price.

Page 2: Qualitative data

Negative:

• The magazine

could be more

unique in its

layout. It looks

too similar to

other movie

magazines.

• The placement

of the barcode

doesn’t look

good. It should

be at the top.

• The main image

should take up

the whole page

and not be cut

off.

Positive:

• It looks like a

professional

magazine by the

lay out of it.

• The magazine

looks ‘filled up’

as there isn’t

any extra space.

• The colours used

for the

masthead and

the typography

is good as it

shows you the

type of

magazine it is.

Page 3: Qualitative data

Negative:

• Two of the

feature story

pictures are cut

off which looks a

little bit messy.

• The magazine is

a little bit plain

as there is a lot

of space which

could be filled.

• The main image

doesn’t relate

seem to fit the

magazine.

Positive:

• The way the film

strip containing

the feature

stories in is

different, which

looks good as it

would stand out

against other

magazines.

• The colours of

the main image

match the

masthead which

makes it eye

catching.

• The layout looks

professional

Page 4: Qualitative data

Negative:

• I don’t like the

colours of the

credits being

white. They

should be a

more subtle

colour.

• The form of the

magazine

doesn’t look

professional.

Positive:

• The contrast in

colours with the

picture and the

movie name look

good.

• The image being

black and white

makes the

poster look

spooky, adding

interest to the

film. It shows

what the movie

is about.

Page 5: Qualitative data

Negative:

• In the image

where the grass

cuts the

picture, it looks

a little bit odd.

It doesn’t suit

the image.

• There is too

much writing in

the credits.

There should be

less.

Positive:

• The main image

fits in with the

horror feel

because of the

crooked tree and

the silhouette of

the little boy.

• The colour

contrast

between the

title and the

image look good.

Page 6: Qualitative data

Negative:

• The poster looks

a bit plain.

There should be

more on the

poster to attract

the audience.

• The placement

of ‘Crooked

Rain’ is too low

and makes the

picture look

squashed. It also

leaves a lot of

space at the top.

Positive:

• The image is eye

catching. It is

unique by being

black and white

which makes it

look more

interesting.

• The colour of

the movie name

stands out which

makes the

poster look more

interesting.