Raja hardik nribm 4

GLSICT-MBA PROGRAMME

PRESENTATION ON

GLOBAL COUNTRY REPORT

ON FRANCE

PRESENTED BY107140592006 HARSHIL PATEL 107140592023 SMITH SHROFF107140592041 SUKETU PATEL107140592053 CHIRAG KATARA107140592060 KALPIT BUTANI

AUTOMOTIVE INDUSTRY


FLOW OF PRESENTATION

Automotive Industry In France Innovation and Technology “Renault”- The French Automobile Giant Renault In India Indian Automotive leader- TATA Motors Ltd. Comparative Positioning- TATA Vs Renault CSR Activities of Renault and TATA Mergers/Acquisitions/Joint Ventures Conclusion


AUTOMOTIVE INDUSTRY IN FRANCE

France has 2 main automotive manufacturing companies of the world.

Namely Peugeot and Renault.

French government has set up an “Automotive Pact” to encourage automobile sector.

Subsidized loans and bonus schemes are introduced by the government.


INNOVATIONS AND TECHNOLOGY

PSA Peugeot-Citroen & Renault allocate 5% of their turnover in R&D.

Both companies file highest number of patterns in France.

They make strategic alliances for introducing advanced technologies.

Hybrid diesel engines, electric vehicles, automotive electronics etc are specialty of France.


“RENAULT”- THE FRENCH AUTOMOBILE GIANT

Renault-Nissan alliance- World’s 4th largest automotive group.

The French government owns a 15% share of Renault.

It is also a well known name in motor sports.

Annual production is 2.3 million cars and LCV’s.

A global presence in over 118 countries.


CONTD..

Renault has set a new record by selling 26,25,800 vehicles in 2010.

Number one in European LCV market for 13 consecutive years.

Other alliances such as Renault-Dacia and Renault-Samsung have increasing sales volume.

Successful models include Megane, Duster & Master.


RENAULT IN INDIA Has set up a plant in Chennai, Tamil Nadu.

A total investment of 45 billion rupees at the plant.

Had an alliance with Indian car manufacturer Mahindra & Mahindra which was called off later.

Renault is all set to launch Clio and Pulse in the Indian market in hatchback segment.


INDIAN AUTOMOTIVE LEADER- TATA MOTORS LTD.

A multi-national automotive corporation.

Manufactures passenger cars, trucks, vans & coaches.

South Asia’s largest automobile manufacturer.

Listed in Bombay Stock Exchange & New York Stock Exchange.


CONTD..

Tata has acquired Jaguar Land Rover which is a British brand.

It also has acquired Daewoo Commercial Vehicles in South Korea.

Tata also has a stake in Hispano Carrocera, a Spanish bus and coach manufacturer.

Tata builds low level buses for Indian market by tying up with Marco Polo of Brazil.


COMPARATIVE POSITIONINGTATA VS RENAULT

Both the companies are leaders in the automotive sector in their respective countries.

Renault has a better position if financial figures are considered.

Total revenue of TATA Motors is USD 27.629 billion while that of Renault is 38.971 billion Euros.


CONTD.. Renault also has an upper hand in the matter of total equity,

assets and the number of employees over TATA.

Subsidiaries of Renault include Automobile Dacia, Renault Samsung Motors, Renault F1 etc.

While subsidiaries of TATA include Jaguar Land Rover & TDCV-Hispano.


CONTD.. Other business of Renault include Financial Sector

Services. TATA is into a number of business which include spare

parts, tele-communication, IT, hospitality etc. Renault has a global presence in 118 countries while

TATA has dealership in 28 countries.


CSR ACTIVITIES OF RENAULT AND TATA

Use of recyclable plastic in the automobiles was one of the biggest step towards CSR by Renault.

Other activities include lower carbon emissions.

Renault has also been rewarded with the Environment Award in 2008.


CONTD..

TATA group have worked for socially & economically disadvantaged communities.

It is engaged in provision of healthcare, drinking water, rain water harvesting, tribal development etc.

It has also conducted awareness programmes on awareness of HIV/Aids.


MERGERS/ACQUISITIONS/JOINT VENTURES

TATA has acquired Daewoo’s truck manufacturing unit in South Korea.

TATA has a JV with Brazil’s Marcopolo to introduce low floor buses in India.

TATA has acquired Jaguar Land Rover which includes Daimler and Lanchester brands.

TATA has acquired 100% stake in Hispano Carrocera.


CONTD..

Renault has 50% stake in the Renault-Nissan JV.

It owns 99.43% share in the Rome based manufacturer Automobile Dacia.

Renault has acquired the Car Division of Samsung.

Renault India Pvt Ltd is a subsidiary of Renault.


CONCLUSION

Companies like PSA Peugeot-Citroen & Renault have proven as a wealthy asset for French government in the automotive sector.


THANK YOU

Business

Raja hardik nribm 4