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PROVIDENCE MEDIA

Fastest growing media company in Rhode Island

Largest publisher of magazines in Rhode Island with over 66,000 issues monthly

Locally owned since 1975

Publisher of 4 regional monthly lifestyle magazines

Recipient of over 50 Rhode Island Press Association awards

Audited with 100% certified circulation

Reaches 9 of the 10 highest income zip codes

*Source: 2009 U.S. Census

���3 *Source:2012 Circulation Verification Council

OUR READERS

89% 25-64 yrs old

73% married

40% HHI: $100K

58% women

78% homeowners

���4 *Source: colleges: bestplaces.net size: ri.gov

The Creative Capital Renowned arts + Dining destination

Providence

College Town Over 35,000 students; 19% city’s overall population

Providence

The Smallest State 37 x 48 miles

Rhode Island

���5*Source: 2009 US Census; 2012 Circulation Verification Council

PROVIDENCE MONTHLYEstablished in 1997

Free, controlled distribution in Greater Providence

18,000 copies per month; 49,500 monthly readership (2.725 pass along rate)

Providence Monthly reaches the following top zip codes:

(#3) 02906 (East Side of Providence); (#4) 02921 (Cranston); (#5) 02903 (Providence)

54% of Providence Monthly readers keep their issue for a month or more

���6 *Source:2009 US Census; 2012 Circulation Verification Council

EAST SIDE MONTHLYEstablished in 1975

Direct mailed to 100% of 02906 through USPS EDD program

16,000 copies per month; 32,800 monthly readership (2.05 pass along rate)

Direct mail and total penetration of 02906 ; the #3 highest income zip code in Rhode Island, and the most affluent zip code in Providence.

02906 is approximately 9 miles from The Container Store’s location in Garden City, Cranston

An additional 33% of East Side Monthly readers prefer to shop within 10 miles of their home

33% are also willing to drive up to 25 miles to shop

���7 *Source: 2009 US Census; 2012 Circulation Verification Council

SO RHODE ISLAND18,000 copies per month, 49,500 monthly readership (2.75 pass along rate)

Serves Southern Rhode Island or “South County,” a region of coastal communities, home of University of Rhode Island and 4 top zip codes:

Rank Town Zip code Miles to TCS 1 East Greenwich 2818 106 Jamestown 2835 257 Saunderstown 2874 21

10 Wakefield 2879 25

SO Rhode Island readers are willing to drive to shop:24% will drive up to 25 miles

21% will drive up to 50 miles

15% will drive up to 100 miles

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Magazine Cost per Ad

Rate Subtotal Discount Total Cost after

Discount Providence Monthly

Full-page glossy $1,560 9 $1,560 0 $1,560

East Side Monthly

Back inside cover

$1,165 9 $2,725 10% $2,452

So Rhode Island

Full-page glossy 1,560 9 $4,285 15% $3,642

Proposal for High Impact Grand Opening

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