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Social Traders is a new social enterprise shortly to be incorporated as a CIC based in Cornwall, United Kingdom. Our web-based service is aimed at supporting the growing number of people managing social enterprises. We have two goals, firstly to help market the goods and services of social enterprises to those who wish to purchase from socially responsible suppliers. Secondly we are organising local networking events for people running social enterprises to exchange ideas about marketing and other key business issues. The focus of the website will be the Social Traders™ local supplier directory where anyone can browse the list of products, services, visitor attractions, venues for hire, leisure facilities, recycling businesses, cafés, retail outlets etc provided by the wide range of social enterprises. The website will also carry news, features and events of interest to social traders. We also promote a gift and household range of ethical products from around the world including Fairtrade. We are offering all social enterprises a free directory listing as part of our service and hope you recognise the benefits of your organisation becoming listed and being part of a growing social enterprise network. We will be launching the website in June 2009 and developing the directory along with on-line resources over the coming months.
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. . . conversations about trading for social purpose
www.socialtraders.org
So who are social traders?
People who have made a choice to trade for a
social purpose.
It’s about putting people and planet before profits.
What do you mean by ‘trading’?
Trading represents generating income as a result
of selling services or products.
It means much the same for every kind of
business
Can you give examples?Trading can be almost any kind of business activity
Banking – Credit Unions
Housing – Social Landlords/Housing Associations
Catering – Fifteen Restaurant
Green Energy – Community Owned Windfarm
Media Publication – Big Issue magazine
Fitness Centre – Carn Brea Leisure Centre
Visitor Attraction – Eden Project
Shop/Post Office - Blisland
Is this really a business?
Yes, social traders run real businesses
Success brings profits
Most social enterprises are companies with limited liability
So what kind of business?
There must be a market for the business
Other people or organisations prepared to buy the
services or goods on offer
Adaptable to the market
How does social enterprise differ from private enterprise?
Who runs the business?
What happens to the profits?
What legal structure is adopted
Visit my blog: www.socialtraders.org