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Startup Millionaire
John SechrestIn
Ida-Virumaa
@sechrest
2016/12/13
About Me● Founder of Seattle Angel Conference● Organizer for Seattle Startups Open Coffee● Organizer for Lean Startup Seattle● Startup Weekend Facilitator● Freelance Economic Developer
Traditional PathTo be a
Millionaire
● Get a good education● Get a good job● Live below your means● Save $1000/month● Invest every month● Wait 25 years and …..
○ You are a millionaire
If you don’t focus on being 10X today
It is not possible to build a10X company
Customer Development before
Product Development
Lean Canvas
As a way to frame
A core of the business model
First TestCustomer
Product
Fit
Then Test
Product Solution
Fit
…… Etc…...Then Test
Product Solution
Fit
● Understand the Lean Canvas ○ Do experiments to validate
● Cashflow Projection● Sales Funnel Metrics● Content Strategy
○ Social media channels● Iterate FAST● Pay Attention to your customers
Small Iterations that each make progress
Start Where You Are
Use What You Have
Do What You Can
For Resources
we will find that
X out of Y
Sub-Sub Customer Segment
that we reach by channel
will take Commitment action
in N days timeframe
For 3 hours and 60 phone calls
we will find that
20 out of 40
Coffee Shop managers
that we reach by phone calls
will take sign up to our coupon deal
by end of the day
