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Glocal Vantage, Inc. Paul A. Schumann, Jr. Glocal Vantage, Inc. 1 Strategy Development

Strategy Development

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This presentation covers what strategy is, concepts of strategy, process for strategy development, and strategy and organizational culture

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Page 1: Strategy Development

Glocal Vantage, Inc. Paul A. Schumann, Jr.

Glocal Vantage, Inc.1

Strategy Development

Page 2: Strategy Development

Strategy

Glocal Vantage, Inc.2

A Way of Perceiving, Thinking and Acting for When the Far Becomes Near

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Glocal Vantage, Inc.3

Once upon a time a camel and a donkey were walking together. The camel moved smoothly with long strides while the donkey moved impatiently, stumbling frequently. The donkey asked his companion, “How is it that I am perpetually in trouble! I am always falling and hurting myself in spite of the fact that I look carefully downward as I walk. You never seem to be aware of what surrounds you. Your eyes are fixed on the horizon, and you keep going fast without stumbling.”

The camel smiled serenely and answered, “By looking down you do not see anything until it is too late to change your steps. You think that haste is speed and that by looking you can see. And, you think that seeing near is the same as seeing far. You have assumed that I am looking at the horizon. However, I am merely gazing ahead so as to work out what to do when the far becomes near. And, I remember what has gone before, and do not need to look back and stumble once again.”

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The Glocal Vantage Point

Glocal Vantage, Inc.4

Market

Stakeholders EnterpriseCapability

EnterpriseCapacity

Strategy

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The Market

Glocal Vantage, Inc.5

CustomersCompetitors Technologies

Social Political

Economic

DemographicScientific

Opportunity Threat

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Strategy Development

Glocal Vantage, Inc.6

VisionMissionValuesGoalsStrategies

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Strategy

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Enterprise’s Interpretation of the Market Opportunity

Enterprise’s Way to Capitalize on the Market Opportunity

Enterprise DependentWay to Minimize and Avoid Threats (or Turn

Threats Into Opportunities)Method to Effectively Utilize the EnterpriseHow to Satisfy the Enterprise’s StakeholdersWay to Provide Competitive Differentiation

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Strategy Development

Glocal Vantage, Inc.8

VisionMission

GoalsValuesStrategies

PurposeOperational Areas of

the EnterpriseObjectives to be

ReachedPrioritiesWay to Accomplish

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The Organization

Glocal Vantage, Inc.9

ProjectsResources

CapitalPeopleStrategic RelationshipsFacilities, Equipment and LandIntellectual Property

Culture

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Culture

Glocal Vantage, Inc.10

Philosophy

Beliefs

Values

Behavior

Output

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Values

Glocal Vantage, Inc.11

Vit

alit

y

Quality

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Vitality Values

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Self DevelopmentCommunicationEnvironmental

AwarenessMultiple SkillsTeamwork

VisionLeadershipCreativityInnovativenessIntellectual Property

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Quality Values

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AchievementEffectivenessAppropriate

TechnologyServiceProductivity

EfficiencyControlPioneering ProgressCommunitySelf Actualization

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Vitality Values

Glocal Vantage, Inc.14

Self Development Initiative: Acceptance of the responsibility for one’s own future. Themembers of the organization feel that it is their responsibility to begin a creative course of actionor to act on their conscience for self development without external prompting.

Communication: Effective and efficient transmission and flow of ideas and factual data withinand between persons, departments, divisions and other organizations. Selection of appropriatemedia for the message is implied.

Environmental Awareness: Perception and understanding of what is transpiring in the worldand how it directly or indirectly affects the organization’s vision, mission, goals, strategies, plansand actions. The environment is made up of current and future perspectives of customers,competition, and technology within the context of social, political, economic, scientific, anddemographic driving forces for change.

Multiple Skills: A well-rounded, broad perspective with expert capabilities in several key skillareas. These areas must include life skills as well as organizational skills.

Teamwork: Working effectively with and through others. Working cooperatively with oneanother such that the skills and qualities of one individual supplement, support and enhance theskills and qualities of others in the group.

Vision: To perceive the purposes of an organization and communicate that purpose to itsmembers in such a lucid manner that its members are able to transcend their limited personalperspectives and abilities.

Leadership: The capability to translate intention into reality. The personal organizational orconceptual influence to motivate persons to take authority for the process of change.

Creativity: The capacity for original thought and expression that brings new ideas and imagesinto an existing reality or brings forth a new reality.

Innovativeness: Ability to apply creativity. Innovativeness requires knowledge andunderstanding of the organization, its interaction patterns, and most importantly, how ideas flowwithin the organization to become accepted.

Intellectual Property: The accumulation of products of the mind to develop personal authority.Examples include -- patents, copyrights, trade marks, trade secrets, know-how, books, reportsand standards.

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Quality Values

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Achievement: Accomplishment of a desirable result as defined by the organization.

Effectiveness: The production of relevant results as defined by the market.

Appropriate Technology: Selecting the best technology to fulfill an application whileminimizing the adverse effects on the surrounding systems.

Service: The motivation to make a contribution to society (customers, community, world)through one’s work.

Productivity: Generating and completing tasks and activities that achieve externally establishedgoals and expectations.

Efficiency: Thinking about and designing acts and purposes in the best possible and leastwasteful manner before implementing them.

Control: Providing restraint and direction to achieve methodological arrangements of persons orthings according to prescribed rules.

Pioneering Progress: Originating and introducing creative ideas for positive change in socialorganizations and systems, and providing the framework for actualizing them.

Community: Sufficient depth of commitment to a group, its members and its purpose that bothindependent creativity and interdependent cooperation are maximized simultaneously.

Self Actualization: The inner drive toward experiencing and expressing the totality of one’sbeing through spiritual, psychological, physical, and mental activities that enhances thedevelopment of one’s maximum potential.

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Glocal Vantage, Inc.16

Glocal Vantage, Inc.PO Box 161475Austin, TX 78716(512) [email protected]://incollaboration.comTwitter: innovant2003

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Paul SchumannFuturist and innovation consultantApplication of web 2.0 to market & strategic

intelligence systemsWeb 2.0 tools & technologiesApplication of web 2.0 to democratic processesBroad perspectives on the futureServices

Strategic market research & technology forecastingIntelligence systems consultingSeminars, webinars & presentations

Glocal Vantage, Inc.17

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This work is licensed under the Creative Commons Attribution license. You may

distribute, remix, tweak, and build upon this work, even commercially, as long as you

credit me for the original creation as Paul Schumann, Glocal Vantage Inc,

www.glocalvantage.com.