Overview

In a nutshell, we are nearing the end of the third Quarter. Let us look at some changes the company had undergone.

Changes

Hon Voon Leong (ASEAN Quote Desk & Asian Sales Manager), Chin Fook Kwong (Service Inventory Administrator) and H uang Yanyi (Channel Marketing Manager) had left the company in July.

Li Qian (Channel Sales Manager – North Asia), Angela Liu (Channel Sales Distributor – North Asia) and Vasanth Pattar (Sales Manager – South India) then left the company in Aug.

We wish them nothing but the best in their career.

New Employees

Sheng Xiaoliang and Wang Dinghui had joined the company in June as Sales Managers in China. Sherry Xiao (Accounts Executive) and Dax Chng (Telesales- ASEAN Customer Service & APAC Quote Desk) had recently joined the Singapore team in July.

Janice Seah (Freelance Marketing Consultant) and Liu Tianchi (Channel Sales Manager – South China) had recently joined our company. It is always refreshing to see new faces around.

Morganne McNab will be coming in from TD GmbH as our Regional Manager ANZ. We wish her all the best in her new role, in a new country.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

Contents

OverviewChangesNewEmployees

MoreAbout theNewEmployees

GoodNews

Messagefrom theVP

Pictures

Contents

OverviewChangesNew

Employees

MoreAbout theNewEmployees

GoodNews

Messagefrom theVP

Pictures

More About the New Employees

Sheng Xiaoliang enjoys playing snooker with his friends especially during the weekend. They may be amateurs in the game, but it brings joy and laughter to all of them, which brightens up their day.

Wang Dinghui is a thirty-year-old devoted father to an adorable four-year-old. He has been doing Sales in the IT industry for 8 years now.

Sherry Xiao is the eldest among her siblings, and loves her very young sister dearly. Her hobbies include singing, dancing, travelling, spending time with her loved ones, and lastly, eating and sleeping.

Dax Chng started off as a part time waiter, then first joined Sales working for World Wild Fund for Nature (WWF). Now moving into IT corporate sales, he is ready to accept all challenges. He surfs car review websites and motorcycle forums, and also enjoys mountaineering, kayaking and rock –climbing.

Liu Tianchi is born in Jinzhou, a 2600-year-old city. His father is a liquor winemaker, his mother a merchant, and he has a younger brother. He likes reading, mountain-climbing and travelling in his free time. “ You can either travel or read, and either your body or soul must be on the way.”

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

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OverviewChangesNew

Employees

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More About the New Employees

Janice Seah is living in Australia. She loves playing badminton, cycling, e-sports, sewing and travelling. She has a brother who is married, and she adores her cute niece very much.

New Addition

Morganne McNab worked in the IT Storage industry for over 20 years with previous experience at Seagate and Quantum and has been with Tandberg Data for the last 6 years. She most recently has been managing the Southern Europe channel market (Italy, Spain, Greece) as well as having past responsibilities both in UK and South Africa. Morganne is looking forward to the new work challenge in ANZ as well as the opportunity to enjoy her hobbies of cycling and cooking in a new continent.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

Contents

OverviewChangesNew

Employees

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Cultural Diversity

Messagefrom theVP

Pictures

Cultural Diversity

TD APACJ family is made up of individuals of different ethnicity and cultures. Let’s take a quick look at each unique culture and festivals.

JapanFestivals are often based around one event, with food stalls, entertainment, and carnival games to keep people entertained. Some are based around temples or shrines, others “hanabi” (fireworks).

Some examples of festivals are namely Snow Festival, Cherry Blossom Festival, and Lantern Festival. There is even a Doll Festival whereby families pray for the well-being of the ir girls, and young girls wear their prettiest kimonos and visit friends’ homes.

Matsu-san’s family watching fireworks at a summer festival in North Japan. His adorable nieceis wearing a traditional summer wear called “Yukata”. (Matsu-san is not in the picture as he is

the cameraman)

ChinaChinese New Year, also known as Spring Festival, is the most elaborate festival, to celebrate the new year of the Chinese calendar. Oranges are given out as a symbol of good luck, hongbaos are given to children, and lion dance performances will be seen. “Yusheng,” a salad of shredded vegetables with fish, is tossed for prosperity and abundance.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

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Cultural Diversity

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Cultural Diversity

The most recent Hungry Ghost Festival, is when the Chinese believe the gates of Hell are opened during the seventh month, and spirits roam Earth. Lights or lanterns are floated on the riverMoney, houses and items, all made of paper, are burnt for the spirits to use in the afterlife. Food offerings and operas are put up to appease the spirits.

Eid is a Muslim holiday that marks the end of Ramadan, the Islamic holy month of fasting. It is a huge celebration in countries such as UAE, Malaysia, Singapore, and Indonesia.

Rice dumplings called “ketupat“ Diyana’s family celebrating Eid in green. is eaten with traditional side dishes.

Malay Muslim families celebrate by wearing traditional clothes (bajukurung or kebaya) of the same colour to symbolise unity. Loads of delectable dishes and homemade cookies are served, and they visit relatives’ and friends’ houses over a period of one month. Money packets are given to children and the elderly.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

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Cultural Diversity

IndiaIndia recently celebrated Krishna Janmashtami in Aug, the birthday of Lord Krishna. Big Pujas are performed by Hindu family homes and in temples which draw large crowds.

Pankaj’s family praying to Pankaj’s son (Dhruv) prayingLord Krishna. Lord Krishna on the cradle. Pankaj blowing on

the conchshell.

People celebrating and eating Prasad at the temple.

Human pyramid on Dahi Handi. The young man on topof pyramid breaks the pot.

Next is Dahi Handi, whereby a decorated earthen pot containing ghee, dry fruits and milk is hung 20-30 feet high with a rope, which hangs silver coins presented as prizes. A human pyramid is formed by enthusiastic young men to break this pot. Onlookers throw water on the pyramid to prevent them from succeeding. The devotees try to collect the broken pieces of the pots. All the ceremonies of are celebrated with great devotion.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

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Message From The Vice President

If anyone in Tandberg Asia has ever received an email from Sherry in accounts, you may have noticed that her sign off on every mail is "with smile".

I like this sign off as it reminds me that I too should do things with a smile. A smile is more than the look on our face, it is the feeling that comes with it that is important. If we do things and feel happy when we do, then that feeling rubs off on those around us, and cooperation and collaboration becomes easier.

Whether we are customer facing or our roles are internal, I think if we all try to follow Sherry’s example, we will find those who we come into contact with are likely to want to do more to help us!

You will notice a lot of change in our team at the moment, some old faces continue to move on and new faces are joining us. This is a time of transition for Tandberg in Asia, we are making changes and will continue to do so, ultimately we are aiming to make things better. With the influx of new people, we have the opportunity for new thoughts and ideas to further improve our business. So anyone with ideas for how we can make Tandberg Asia a better a more successful place to work, please feel free to email me.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

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Employees

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Message From The Vice President

Finally, I always like to advise everyone to get the balance between their personal and private lives right. Last week it was difficult for me to get that balance right, as I needed to away on business when I would have liked to have been at home for my sons first day of a new school. However as you will see from the picture below, he was able to get his revenge on me when I returned home!!

Me in Hong Kong for a business trip.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012

Contents

OverviewChangesNew

Employees

MoreAbout theNewEmployees

GoodNews

Messagefrom theVP

Pictures

Pictures

Takashi-san enjoying karaoke (known as “noraebang” in Korea) with Korean distributors.

Saying goodbye to Mr Chin and Yanyi.

Celebrating Simon’s birthday.

Training with Sun Way and Rita from GTEC China.

Tandberg Data APACJ Times“ Cultural Diversity ”

Sept 2012 ● Issue : TDA 003-09-2012