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© 2011 Break the Equation | Proprietary and Confidential 1 THE ENGAGEMENT EFFECT How to Engage Your Workforce and What Happens When You Do. by John E. Smith @BreaknEquations, @DIG_SOUTH

The Engagement Effect Dig South

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© 2011 Break the Equation | Proprietary and Confidential 1

THE ENGAGEMENT EFFECT How to Engage Your Workforce and What Happens When You Do.

by John E. Smith @BreaknEquations, @DIG_SOUTH

© 2011 Break the Equation | Proprietary and Confidential 2

About me….

John E. SmithCEO & Chief Evangelist, [email protected]

BreakTheEquation Blogwww.breaktheequation.com @BreaknEquations

Practitioner

20 Years C-Level

Serial Entrepreneur

Corp Culture Expert

Best Place to Work

Inc. 500

Author/Speaker/Consultant

© 2011 Break the Equation | Proprietary and Confidential 3

The Turning Point by Gregg Braden

© 2011 Break the Equation | Proprietary and Confidential 4

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

ENERGY

PERFORMANCESTRATEGY

BRANDCUSTOMERS

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 5

Engagement Effect

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 6

Leadership BEL

behavior

expectations

language

© 2011 Break the Equation | Proprietary and Confidential 7

Leadership BEL

Authentic + ReasonableConsistency

Leadership =

(Behavior + Expectation + Language) Leadership

LeadershipBEL =

© 2011 Break the Equation | Proprietary and Confidential 8

Engagement Effect

HIRE

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 9

The Right People

cultural fit

aptitude

resume

missioncompetence

© 2011 Break the Equation | Proprietary and Confidential 10

Hire Right

Fit > Aptitude > History+

Mission > Competency

Right Hire =

© 2011 Break the Equation | Proprietary and Confidential 11

Engagement Effect

CULTURE

HIRE

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 12

Culture is a Bet! The bet is that by shifting time,

resources, and money into team member happiness and engagement will deliver higher revenue and increase overall

profitability.

fair + environment + promise

© 2011 Break the Equation | Proprietary and Confidential 13

Culture

Fair + Environment + Promise

Culture =

© 2011 Break the Equation | Proprietary and Confidential 14

Engagement Effect

HAPPY

CULTURE

HIRE

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 15

Happy

aligned + growth + listened

© 2011 Break the Equation | Proprietary and Confidential 16

Happy

Aligned + Growth + Listened

Happy @Work =

© 2011 Break the Equation | Proprietary and Confidential 17

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 18

Engagementenergy

Integrated

persistence

performance

© 2011 Break the Equation | Proprietary and Confidential 19

Engagement

(Hire + Culture + Happy) ±

Employee Engagement =LBEL

LBEL

© 2011 Break the Equation | Proprietary and Confidential 20

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

ENERGY

PERFORMANCESTRATEGY

BRANDCUSTOMERS

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 21

Energycreativityinnovationperformanceexcitement problem solving

can create time…

© 2011 Break the Equation | Proprietary and Confidential 22

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

ENERGY

PERFORMANCESTRATEGY

BRANDCUSTOMERS

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 23

Multiplied Performance

6x

8x

9x5x

Transplant Surgeon

Sale Associate

Blackjack Dealer

Software Developer

© 2011 Break the Equation | Proprietary and Confidential 24

Strategy

© 2011 Break the Equation | Proprietary and Confidential 25

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

ENERGY

PERFORMANCESTRATEGY

BRANDCUSTOMERS

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 26

Brand is Culture

+43%

+34%

+30%

+28%

+27%

© 2011 Break the Equation | Proprietary and Confidential 27

Marketing History

© 2011 Break the Equation | Proprietary and Confidential 28

Customers

© 2011 Break the Equation | Proprietary and Confidential 29

Engagement Effect

ENGAGEMENT

HAPPY

CULTURE

HIRE

ENERGY

PERFORMANCESTRATEGY

BRANDCUSTOMERS

LEADERSHIP B E L

© 2011 Break the Equation | Proprietary and Confidential 30Gregg Braden

© 2011 Break the Equation | Proprietary and Confidential 31

1940 1950 1960 1970 1980 1990 2000 20100%

10%

20%

30%

40%

50%

60%

Workforce History

Manufacturing Economy

Creative & Knowledge Economy

© 2011 Break the Equation | Proprietary and Confidential 32

Human Scale Business

Very Best

Add More

© 2011 Break the Equation | Proprietary and Confidential 33

Organization of Choice

Are You An Employer, A Partner, A Company of Choice?

© 2011 Break the Equation | Proprietary and Confidential 34

Thank You!

John E. SmithCEO & Chief Evangelist, [email protected]

BreakTheEquation Blogwww.breaktheequation.com @BreaknEquations

© 2011 Break the Equation | Proprietary and Confidential 35

Tribal Leadership

Summary of Tribal Leadership and Structures. Note that the person in question is the circle on the right column – going from alienated at stage one to part of an ever-growing network at stage five.

© 2011 Break the Equation | Proprietary and Confidential 36

Becoming an Employer of Choice

Cultu

re

Empl

oyer

Bra

nd

Recruiting

Empl

oyer

of

Choi

ce

Tale

nt

InterviewingShadowing

On-BoardingFirst Day

Buddy SystemOrientation

BaselineExpectations

StructureCommunication

CareerRecognition

Growth

SocialEvents

MarketingCrowd

EmployeeEngageme

ntGuidance

Document