The secret sauce of idea generation. everything brilliant starts with an idea

The Secret Sauce of idea generation

(which isn’t a secret at all)

Copyright Michael Allen, EverythingBrilliant.co.uk 2014


First, the basics.


What are ideas?




It’s as simple as that.


MORE CONNECTIONS = MORE IDEAS

We can trigger more connections with provocations


Provocations can jolt us into an emotional state

Or inspire us

What in this photograph of a colleague’s desk will change in

the next 5 years?

Or ask us to think of the future

What processes or process steps do you take that waste time or add no value?

Or ask questions that don’t get asked enough

Go where smart people go

Go where ideas thrive

Be inquisitive

Allow yourself to be inspired

But most of allWhen you have ideas. Write them down. Don’t filer them first, write them down. Ideas trigger ideas which trigger ideas.



That’s it, that’s the secret sauce. If you want more ideas, create the opportunities to make more connections

Business

The secret sauce of idea generation. everything brilliant starts with an idea