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17th December 2010
presents
After the path-breaking World SME Conference,
Milagrow launched a fresh new concept in MSME Awards...
…to motivate MSMEs for innovation & marketing Milagrow introduces a new concept in MSME Awards, which would recognize
innovation & brand differentiation efforts of the MSMEs across select industries.
An award, which will revolutionize the way MSMEs think and will inculcate improved
management & organizational capabilities.
About Milagrow Trailblazers Awards… It is not just an award, but a pioneering concept to find the organizations, which
have blazed a trail in their industries.
It will reward those trailblazing companies, who may be small today but are sure to go far with innovation in their products and services. These awards will provide the thriving SME’s recognition in their respective industry.
It will offer new incentives for innovation and will inculcate improved management & organizational capabilities in not only the winners, but across all the MSME sector.
It will recognize organizations that have used innovation to accelerate their growth, or have traveled their journey from small time players to branded providers of products or services in recent years.
It will reward those companies who have challenged the established paradigm in their industry domains. Even if many of these companies may be struggling currently what is important to see is the spirit to grow with innovation while enhancing the value which is being offered to the consumer.
Process of finding Milagrow Trailblazers…
Short-listing on the basis of forms and financial
documents
Customized questionnaires for each participant
Group Discussion among the Jury
Members
Personal Interviews with
participants
winners
Esteemed Jury Panel
Mr. Saurabh Srivastava
Mr. Raman RoyProf. Anil GuptaProf. Jagdish Sheth Mr. Sanjeev Bhikchandani
Mr. Anurag Batra Mr. Ajay SahaiMr. Barun Das Mr. Harish Bhatia Mr. Bipin Chandran
Mr. Rajeev Karwal Mr. Brian WongMr. Ishan Raina Dr. B. S. SahayMr. Sudhir Sethi
Industry CategoryHealthcare
Through innovative marketing campaigns and attractive product packaging,
Vasu Healthcare changed the consumers’ perception about their products
and repositioned them as Consumer Products.
Vasu Healthcare designed concept-based product brochures
and conducted education and awareness programs
that helped in increasing product sales.
WINNER
Vasu Healthcare Pvt. Ltd.
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