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eReceipt SolutioneReceipt Solution
© 2011 TransactionTree ‐ Confidential
About TransactionTree, Inc.About TransactionTree, Inc.
• #1 Provider of Digital Receipts g p
• Incentive for consumers to provide email
• Drive consumers to online site or back to store
C t S i• Cost Savings
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
What is an e-Receipt?at s a e ece pt?
• Highly targeted and relevant content delivered with every receipt
• Promotional items and special offers• Surveys• Links to websiteSh th i i d j i i l it• Share their experience and join a social community
• Other relevant content such as return policies and warranty informationy
© 2011 TransactionTree ‐ Confidential
E-Receipts – Lessons LearnedWithin 5 years 60% of retailers will be paperlessy p p
• ≈3X ROI ‐‐ For every $1.00 invested you get:● $3 50 in cost savings● $3.50 in cost savings● $7.00 in increased revenues● 15 new email addresses captured15 new email addresses captured● 1.84oz reduction in CO2 emissions
• 40%– 60% Consumer Adoption• Up to 70% open rates of e‐Receipts• Increased traffic on Social Media and e‐Commerce Sites• Enhanced customer loyalty and brand differentiation
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
Here’s how our solution works:Here s how our solution works:
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
1. Customer enters Store1. Customer enters Store
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
2. Customer enters Check-Out line2. Customer enters Check Out line
Cashier Check-Out
© 2011 TransactionTree ‐ Confidential
3. The Question?3. The Question?
Signature Capture Cashierg p
(Not Required)
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
( q )
About the QuestionAbout the Question
• Customer Select• Customer Select• Input New Customer• Email• Print• Both• Set Default• Set Default
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
4. Customer Identifier4. Customer Identifier• Identifier
– Last Name–Phone number– Loyalty cardVirtual–Virtual (800,000+ Active Users)
• Email is located• Writes to POS DB• Build customer Loyalty
© 2011 TransactionTree ‐ Confidential
Build customer Loyalty
5. Customer Email Validation5. Customer Email Validation• Customer completes payment transaction• Customer confirms email on screen
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
Check-Out CompleteCheck Out Complete
• Email DeliveryEmail Delivery– 2 min or less
• Viewable on any email enabled device
– Receipt• Looks like printed receiptLooks like printed receipt
– Marketing• eReceipt
– Social Sharing
© 2011 TransactionTree ‐ Confidential
eReceipteReceipt• Links to e‐Commerce
• Coupons/Promotions
• Likes and Follows
• Surveys
• Return and Exchange• Return and Exchange
• Social Sharing
• Co‐marketing
© 2011 TransactionTree ‐ Confidential
How to view your eReceipts
• Attached in Email
• Online Repository
• Mobile Devices
© 2011 TransactionTree ‐ Confidential
Receipt RepositoryReceipt Repository
• Web‐ServicesWeb Services– Feed to ecommerce site
• C stom b ilt• Custom built– White Labeled Repository
• Central Repository– Viewable through
t ti ttransactiontree.com
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
BranchOutBranchOut
• Retailer ManagementRetailer Management• Template Management• StatisticsStatistics• List Management• Add Ons• Add‐Ons
– Bulk Email Delivery– Ecommerce EmailEcommerce Email– Customized Templates
© 2011 TransactionTree ‐ Confidential
BranchOut Targeting and MeasurementBranchOut Targeting and Measurement
• Targeting & PersonalizationTargeting & Personalization– Store location– Geographyg p y– Basket Size– Membership Statusp– SKU Number
• Measurement– Open Rates– Click through rates
© 2011 TransactionTree ‐ Confidential
g
October 26, 2011
ArchitectureArchitecture
Spoke ServerHost Server
‐ POS terminal software transmits e‐mail image and data files to spoke server.
Host Server
p‐ Spoke server resides within customers internal network and sits behind firewall.
‐ Spoke server transmits files to TransactionTree host server via secure SSL TCP/IP connection.
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
Benefits for RetailersCreating Competitive Advantage
• Obtaining and Validating Customer e‐mailg g
• Engage customers after they leave the store
T t d d R l t C t C t t• Targeted and Relevant Customer Content
• Cost Savings and Measurable ROI
• Enhanced Customer Service and Convenience
• Effective Multi‐Channel customer engagementg g
• Enhanced fraud detection and prevention
© 2011 TransactionTree ‐ Confidential
TransactionTree Value PropositionTransactionTree Value Proposition
• Increase value of e‐Receipts for your customerIncrease value of e Receipts for your customer– Integrated and secure mail server– 99% delivery rate of all transactions (White Listing)y ( g)– Marketing engine– Tracking and Monitoring– Data Control and Security– Online Repository– Third party technology integration– Partnerships with key Tier 1 solution providers
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
Why TransactionTree?Why TransactionTree?
• Low cost
• White List
• Tested Technology
• Multi‐Channel
• Receipt Responsibility
© 2011 TransactionTree ‐ ConfidentialOctober 26, 2011
Questions about TransactionTree?Questions about TransactionTree?
ContactContact:
J Sh iJason ShapiroTel: (770) 906‐1777Tel: (770) 906 1777
© 2011 TransactionTree ‐ Confidential