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UNDERSTANDING SUCCESS IN
MARKETING
BY SEPTO INDARTO
Understanding success in marketing is the dream for all marketers.
THE SUCCESS BRANDING
Options there are two, namely: How is the sale
of products in accordance with the targets and
how to sell products above target.
If we can make sales above target means that
we are good and successful marketers.
Secrets of marketers who can sell the products
above the target was such a market observer,
he was not home selling, he was not bored
undergoing training on marketing, dare sell
different products, has a customer loyalty and
think into the future.
Can be regarded as a drafter of marketing for
themselves and also can provide motivation to
himself and another Person.
Steve Jobs and Jack Welch meets all about
it. In the field of marketing is how the two men
were able to create sales of products on the
market with success.
Apple Computer and General Electric are
innovators and have a unique branding value
because tirelessly continue to perform the
steps in the work culture.
General Electric Company is a history, because
this company has a long life and has had
outstanding achievements in the development
of technological and cultural revolution of work
by Jack Welch.
Apple Computer is the emblem of the New Age
Generation is entering the digital generation
because of its development in computer
graphics technology, exceptional.
Air Bus and Boeing are the two aircraft
manufacturers are icons for the world of
aviation technology.
Two brand offers quality is quite good and has
brought great changes in the development of
aviation technology.
Air Bus and Boeing both competing in the sale
of aircraft around the world.
But both Air Bus and Boeing both have
managed to read about trends in aviation and
continues to conduct a campaign to sell the
planes in accordance with the needs in each
country.
Currently, the best thing done by a marketer is
to create customer loyalty in that market trends
have changed rapidly. It would need sales
techniques and customer service techniques.
The best way is to follow the training and
combined with personal experience in the
field.
We can also learn from the fashion company,
where they have a rabid fan because
customers have been so confident.
Maintaining and creating loyalty to wear a
product in a certain time is not easy work. This
requires the trust of consumers towards the
use of a product.
In England, soccer club Manchester United has
a customer loyalty that is the supporters who
also came from other countries. Manchester
United under manager Sir Alex Ferguson has
brought many changes in the English
league. Manchester United is a branding of a
football club. This is a remarkable achievement
given by the coach Sir Alex Ferguson.