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Australia | Canada | China | India | Latin America | United Kingdom | United States Make your meeting Unforgettable using Behavioral Economics

Unforgettable Meetings with Behavioral Economics

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Page 1: Unforgettable Meetings with Behavioral Economics

Australia | Canada | China | India | Latin America | United Kingdom | United States

Make your meeting

Unforgettable using Behavioral Economics

Page 2: Unforgettable Meetings with Behavioral Economics

Meetings remain a valuable sales and marketing tool

in a constantly changing marketplace.

BI WORLDWIDE.com | Australia | Canada | China | India | Latin America | United Kingdom | United States

Page 3: Unforgettable Meetings with Behavioral Economics

BUT, it’s getting more and more difficult to break

through the clutter and capture the attention of your

audience.

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Page 4: Unforgettable Meetings with Behavioral Economics

Behavioral economists are proving that emotions

are powerful motivators.

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Page 5: Unforgettable Meetings with Behavioral Economics

Behavioral economists are proving that emotions

are powerful motivators.

And attaching emotion to a message is a

surefire way to guarantee it’s remembered.

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Page 6: Unforgettable Meetings with Behavioral Economics

Top ten achievements for 2014 - what have earned... Use these

behavioral ecomonic principles to add impact to your next event.

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Page 7: Unforgettable Meetings with Behavioral Economics

Vividness Effect People remember things that are vivid. Using music, sound efffects and colorful language get people talking.

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Page 8: Unforgettable Meetings with Behavioral Economics

Goal Setting When planning your agenda, ensure that you communicate your company’s goals at your meeting.

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Page 9: Unforgettable Meetings with Behavioral Economics

Relativity Bias Getting people together at meetings and events is the perfect time to compare and share ideas. It can also be a time for friendly competition to teach, motivate and reward.

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Page 10: Unforgettable Meetings with Behavioral Economics

Availibility Bias After determining the important messages, develop a plan to keep those messages top-of-mind.

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Page 12: Unforgettable Meetings with Behavioral Economics

BI WORLDWIDE uses the principles of behavioral economics to produce measurable results for our clients by driving and sustaining engagement

with their employees, channel partners and customers.

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