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the futures of business 25 Aug 2022 (c) Tom Graves / Tetradian 2009 1 What is an enterprise? Foundations of whole-of-enterprise architecture Tom Graves, Tetradian Consulting December 2009 [email protected] / www.tetradian.com

What Is An Enterprise?

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This answers one of the key unacknowledged questions in enterprise-architecture: what exactly is 'the enterprise'? We can only develop a viable enterprise-architecture when we know the scope of 'the enterprise': most current EA models and frameworks place limits on scope that are far too narrow and organization-centric.

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Page 1: What Is An Enterprise?

the futures of business

10 Apr 2023 (c) Tom Graves / Tetradian 2009 1

What is an enterprise?Foundations of whole-of-enterprise architecture

Tom Graves, Tetradian ConsultingDecember [email protected] / www.tetradian.com

Page 2: What Is An Enterprise?

the futures of business

Organization as ‘the enterprise’?

10 Apr 2023 (c) Tom Graves / Tetradian 2009 2

• A common view is that the organization is ‘the enterprise’

• Many enterprise-architecture efforts start and end here, often with IT only

• This can be a mistake…

Organization(bounded by rules)

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the futures of business

Supply-chain as ‘the enterprise’?

10 Apr 2023 (c) Tom Graves / Tetradian 2009 3

• Many architectures – even for IT alone – need to include other players in the supply-chain

• This includes standards, interfaces etc• Beyond the organization itself, our rules

may not apply – we have to negotiate, not demand

Partners

(must sharesame vision)

may also beclients orprospects

ServiceProviders

(must acknowledgeand align to vision)

may also beclients orprospects

Organization(bounded by rules)

(boundaries may be partly porous)

Page 4: What Is An Enterprise?

the futures of business

Clients as part of ‘the enterprise’?

10 Apr 2023 (c) Tom Graves / Tetradian 2009 4

• In Agile-type contexts, clients are also part of the development-team, as ‘outsider-insiders’

• If we try to control our clients, we lose them; instead, we connect via shared aims and goals

ClientsPartners

(must sharesame vision)

may also beclients orprospects

ServiceProviders

(must acknowledgeand align to vision)

may also beclients orprospects

Organization(bounded by rules)

(boundaries may be partly porous)

Page 5: What Is An Enterprise?

the futures of business

Market as ‘the enterprise’?

10 Apr 2023 (c) Tom Graves / Tetradian 2009 5

• We connect to prospects and market via the vision

(enterprise bounded by shared commitment to the vision)

Prospects

ClientsPartners

(must sharesame vision)

may also beclients orprospects

ServiceProviders

(must acknowledgeand align to vision)

may also beclients orprospects

Organization(bounded by rules)

(boundaries may be partly porous)

Page 6: What Is An Enterprise?

the futures of business

Extended-enterprise is everyone!

10 Apr 2023 (c) Tom Graves / Tetradian 2009 6

Stakeholders in the broader ecosystem(includes non-clients, anti-clients, government, general community)

(enterprise bounded by shared commitment to the vision)

Prospects

ClientsPartners

(must sharesame vision)

may also beclients orprospects

ServiceProviders

(must acknowledgeand align to vision)

may also beclients orprospects

Organization(bounded by rules)

(boundaries may be partly porous)

Page 7: What Is An Enterprise?

the futures of business

Architecting extended-enterprise• Three distinct economies in the enterprise

– transaction economy: things, money, profit– attention economy: conversation, ‘right to be heard’– trust economy: willingness to engage

• reputation is trust based on hearsay and third-party evidence

• Vision and values are anchors for architecture– may perhaps not seem crucial within organization, but

are essential to connect with extended-enterprise– developing vision/values is high priority for architecture

• Rule #1: visioning is not a marketing exercise!

– see slidedeck “Vision, Role, Mission, Goal”• http://www.slideshare.net/tetradian/vision-role-mission-goal-a-framework-for-business-

motivation

10 Apr 2023 (c) Tom Graves / Tetradian 2009 7

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the futures of business

Don’t ignore your ‘anti-clients’!• Trust and reputation are essential assets!

– reputation/trust > attention > transaction > profit

• Lack of trust creates ‘anti-clients’– ‘anti-clients’ are non-clients or former clients who, for

various reasons, do not trust your organization– whether ‘fair’ or not, their grievances are real to them

• Importance of ‘anti-client’ relationships– anti-clients may actively promote lack of trust in your

organization via their social networks and elsewhere– clarity on vision helps to rebuild bridges of trust

• warning: make it real - your actions say more than words!

10 Apr 2023 (c) Tom Graves / Tetradian 2009 8

Page 9: What Is An Enterprise?

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Real enterprise-architecture• Real enterprise-scale architecture must

include ‘hooks’ for all of this– an organization-centric architecture framework

which ends at ‘Business’ will become dangerously limiting

• example: TOGAF, FEAF, Zachman

• Don’t try to do it all in one go!– it can’t be done: in effect, scope extends to infinity– do small steps with immediate business-value

• Use Agile-type architecture development– method: http://tetradianbooks.com/2008/10/silos-method-ref/– framework: http://tetradianbooks.com/2008/12/silos-frame-ref/

10 Apr 2023 (c) Tom Graves / Tetradian 2009 9

Page 10: What Is An Enterprise?

the futures of business 10 Apr 2023 (c) Tom Graves / Tetradian 2008 10

Resources: “Tetradian Enterprise Architecture” seriesBooks on enterprise-architecture by Tom Graves:• Real Enterprise Architecture: beyond IT to the whole

enterprise• Bridging the Silos: enterprise architecture for IT-

architects• SEMPER and SCORE: enhancing enterprise

effectiveness• Power and Response-ability: the human side of

systems• The Service Oriented Enterprise: enterprise

architecture and viable systems• Doing Enterprise Architecture: process and practice

in the real enterpriseSee http://tetradianbooks.com for more details.