Design ThinkingFor Lightning Talks - Sydney Project Managers Meetup

Sept 2013by

@carolineggordon

Tuesday, 17 September 13

As a style of thinking, design thinking is generally considered the ability to combine empathy for the context of a problem, creativity in the generation of insights and solutions, and rationality to analyze and fit solutions to the context.

Tuesday, 17 September 13

First: Creative EnvironmentsHow does your workspace

support creativity?

Tuesday, 17 September 13

It doesn’t have to be expensive - eg build your own moveable white boards

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Maintain an Innovative Mindset

Act like a traveller, eg turnstiles at the airport you couldn’t roll your bag throughWork on getting out of your mindset

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The FrameworkEmpathise - really understand the space you are looking at, understand the thoughts and feelings of the people in it

Define the problem statement - choose a central theme or recurring issue, then

Ideate solutions - more ideas, go crazy with ideas, then pick a few and

 Prototype - not the kind of prototype you might think, this is any way of testing out your concept with real people (preferably same people you interviewed), use this feedback to develop your idea to the point you can go ahead and

Test

Tuesday, 17 September 13

As a style of thinking, design thinking is generally considered the ability to combine empathy for the context of a problem, creativity in the generation of insights and solutions, and rationality to analyze and fit solutions to the context.

Tuesday, 17 September 13

What’s different?

Start by interviewing - empathyTHEN define the problem statementStraight to ideating solutions

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Empathy Map and Problem Statement

What did they say / do / think / feel about the problem? Tuesday, 17 September 13

Prototype and Test

Sketch itBuild physical objects with cheap materials and no sophisticated toolsRole Playing

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Tools

Collaborative workspacesPrototyping materialsOn line collaborationTemplates

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Muraly - zoomable collage / scrapbook

Includes templates for lean startup, design thinking and others

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Stormboard

Collaborative ideas wallTuesday, 17 September 13

For more resources, links

http://carolineggordon.com/blog/what-is-design-thinking

Tuesday, 17 September 13