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An unconference connecting Marketing Innovators in Silicon Valley to Share. Learn. Grow. - November 3rd
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An Unconference Connecting Marketing Innovators. Share. Learn. Grow.
November 3rd
SHARE – LEARN – GROW
Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 2
• A first-of-its-kind Unconference • Gathering innovation-focused, marketing
thought-leaders • Dialogue and brainstorm the marketing topics,
tools, trends, and technology they share as passions
SHARE
Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd 3
Join other marketing geniuses, tech wizards, and
product visionaries in a day of sharing best practices, success stories, battle scars, brilliant ideas and novel “how to” approaches to innovative marketing. Dialogue, debate, and brainstorm successful use of old and new marketing tools and applications alike.
LEARN How you’ll learn? • Gain innovative marketing
expertise • Exchange insights • Bounce ideas off fellow experts • Discover emerging tools • Explore new techniques to
squeeze more results from your marketing efforts.
What you’ll learn? • Emerging social media tools &
tactics • Location-aware mobile marketing • Customer lifecycle engagement
and eCRM • Big Data analytics • Behavioral segmentation • Daily Deals • Search engine marketing • eCommerce & online advertising • Crowd-funding and crowd-sourcing • Add your own topic here!
4 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
GROW
Come Camping to expand your: • Skills – apply today’s marketing techniques • Knowledge – incorporate best practices • Network – speak with “movers and shakers” in the
field • Business – use the latest tools to grow your
business
5 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
IT’S AN UNCONFERENCE
Focused only on topics that are interest to attendees • Attendees offer topics • Attendees lead sessions/give talks • Attendees vote on topics that will be presented
Only one Rule: Law of Two Feet
If at any time you find yourself in a situation where you are neither learning nor contributing, feel free
to use your two feet to go someplace else. 6 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
WHERE & WHEN?
• Saturday, November 3rd, 8:00am-4:30pm • Nokia, 200 S. Mathilda Ave., Sunnyvale
7 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
WHO SHOULD ATTEND?
• All marketing professionals who want to learn and share innovative marketing strategies, tactics, and tools.
• Over300 executives, entrepreneurs, service providers, and marketing enthusiasts are expected to attend 30+ learning sessions.
8 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
WHAT WILL HAPPEN?
• The agenda is participant-driven and exchange-focused.
• Topics of real concern, interest, and complexity are: – submitted by, – given by, and – voted on registrants.
9 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
AGENDA • Morning breakout sessions are pitched and selected
online prior to event day – Event registration opens: Aug 1st – Pitch submissions: Sep 8th – Oct 22nd – Topic voting: Sep 29th – Oct 22nd – Morning breakouts announced Oct 24th – Proposal requirement details on www.marketingcamp.org
• Afternoon breakouts will be crowd-selected from proposals pitched on event morning
• Of course, coffee will be potent and plentiful, to keep the dialogue flowing
10 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
JUST TWO RULES
Law of Two Feet • If at any time you find yourself in a situation where
you are neither learning nor contributing, feel free to use your two feet to go someplace else.
Above All, Respect • At all times we’ll respectfully collaborate, debate,
dialogue and innovate to Share, Learn and Grow.
11 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
LEADERSHIP Chair: • Paul Wcislo, Intrepid Communications Executive Director: • Michael Downs, Nokia Marketing: • Jonathan Chizick, Samsung
Robin Fisher, Take Flight Graphics Christine Oliver, Impact Communications Tom Ross, The Device Doctor
Technology: • Shekhar Dhongade, Spakeworx
Dave Nielsen, Cloud Camp Sandeep Jain ZeeToZed, Inc.
Program/Content: • Michael Downs, Nokia
Doug Hoppe, Almaden Life Zhiyong Zhao, Infosys
Logistics: • Stacey Winkelmann, Absolutely Events
Social Media: • Natascha Thomson, MarketingXLerator • Michael Brito, Edelman • Joseph Dennis Kelley, SAP • Michael Procopio, HP • Nancy Uy, SAP • Maria Poveromo, Adobe • Cathryn Posey, Adobe • Cherie Del Carlo, So. Bay Org. Dev. Net • Syed Kasif Ali, Social Media Consultant • Jeffery Blake, Social Media Consultant • Rita Scroggin, Triade Group Advisor: • Chris Gill, SVForum
12 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
HOW TO CONTACT US?
13 Connecting Marketing Innovators - Share. Learn. Grow. - November 3rd
• www.MarketingCamp.org • [email protected] • Twitter: @MarketingCampSV • YouTube: www.youtube.com/user/MarketingCamp