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Based in London, Richard Pidgeon brings a history of knowledge and experience in the mobile marketing and developer sectors to his current role as Director of International Sales at Distimo, a globally recognized leader in app store market data and analytics. Distimo offers three core services: App Analytics, to track all your important app data across all major app stores and ad networks; Conversion Tracking, to measure your full app sales funnel from discovery and campaigns to app launch; and AppIQ, the most accurate tool on the market to analyze the estimated daily download and revenue volumes for any app in any market worldwide. Prior to working at Distimo, Pidgeon spent over 15 years working in the mobile ecosystem, gaining the majority of his experience at Vodafone and Nokia. His most recent experience was working with Nokia in partnering with Microsoft to evangelize the Windows Phone experience for brands and developers. He also led the business development team at Catchy Agency, the leading global developer marketing agency based in the UK.
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Richard PidgeonVP Business Development EMEA
[email protected] @catchthepidge
App Analytics: Track your own apps across all major app stores and ad networks.
Conversion Tracking: Measure which of your marketing efforts and campaigns pay off best.
API:Export app data to a variety of file formats.
AppIQ: Most accurate daily download and revenue estimations for any app.
GLOBAL PICTURE
Taken from October Monthly Publication
Global Revenue Distribution by Region
23%
6%
29%
40%
Africa
Asia
Australia
Europe
North America
South America
Sept 2012
40%
23%
31%
AfricaAsiaAustraliaEuropeNorth AmericaSouth America
Global Revenue Distribution by Region
Sep 2013
% Growth by country
100% 100% 100% 100% 100% 100% 100% 100% 100% 100%
1047%
390%349%
224% 203% 189% 180% 175% 163% 151%
AUG 12 AUG 13
% G
row
th i
n R
eve
nu
e
Revenue distribution by country
Revenue distribution by platform
Store Apps Share
Download Share
Revenue Share
20% 36% 72%
14% 37% 88%
ONLY 20% OF THE APPS GENERATE 72% OF THE REVENUE ON IOSGames Share of the Whole Store, September 2013
GLOBAL BRANDS
Taken from October Monthly Publication
MORE FINDINGS LIKE THESE• Our blog with frequent updates and reports:
www.distimo.com/blog
• Monthly reports and webinars: www.distimo.com/publications
• Free App Analytics to measure own applications: www.distimo.com/app-analytics
• Daily ranking of all apps in every app store: www.distimo.com/leaderboards
Richard [email protected]
THANK YOU!