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WWF and The Coca-Cola Company Partnership Overview April 2014

WWF and The Coca-Cola Company

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Partnership Overview by Jay Sherman-WWF

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Page 1: WWF and The Coca-Cola Company

WWF and The Coca-Cola CompanyPartnership OverviewApril 2014

Page 2: WWF and The Coca-Cola Company

Early Collaborations

Page 3: WWF and The Coca-Cola Company

Partnership Phase 1

2009

2010

2011

2012Climate Protection

The Coca-Cola system exceeded its climate protection goals of 5% emissions reduction in developed countries, reaching 5.1% below 2004 levels.

Packaging Assessment

Coca-Cola and WWF begin assessing the company’s packaging footprint.

Certified Sugar

Bonsucro-certified sugar became available on the market, with Coca-Cola making the first purchase of Bonsucro-certified sugar.

Renewal Discussions

Coca-Cola and WWF expand their commitment to freshwater conservation through a renewed partnership through 2020.

Page 4: WWF and The Coca-Cola Company

Focus of Our Work

• Freshwater Conservationdrive innovative, climate-smart solutions to freshwater challenges though basin-wide engagement and comprehensive policy support

• Global Value Chainsimprove environmental performance in water, packaging, climate, and sustainable agriculture across Coca-Cola’s supply chain

• Valuing Natureintegrate the value of nature explicitly into public and private policy decisions and enhance our understanding of the dynamics involved in meeting multiple planning objectives in a basin

© Anton Vorauer / WWF-Canon

Page 5: WWF and The Coca-Cola Company

Through our Water+ commitment, we will

• Help ensure healthy, resilient river basins in 11 key regions

• Measurably improve environmental performance across the company’s value chain

• Integrate the value of nature into public and private decision-making processes

• Convene influential partners to strengthen and amplify our work

Our Goals

© Yifei Zhang / WWF-Canon

Page 7: WWF and The Coca-Cola Company

Freshwater Conservation

Goal: Help ensure healthy, resilient river basins in 11 key regions

Page 8: WWF and The Coca-Cola Company

11 Geographies

These regions were selected based on:

1) Presence and Proximity2) Partners3) Ecology and Challenges4) Policy

Two types of geographies were identified:

• Learning Basins: work broadly in a set of geographies to address specific work stream issues/opportunities

• Core Basins: in a few places, take our lessons learned from the first phase and maximize impact by:• driving integration across work streams• achieving greater leverage and

engagement© Michel Gunther / WWF-Canon

Page 9: WWF and The Coca-Cola Company

Where are we working?

11 KEY REGIONSLEVERAGE COUNTRIES

Rio Grande/Bravo3 bottlers1 supplier

Northern Great Plains

Mesoamerican Reefcatchments

Amazon

Atlantic Forests

Zambezi

Koshi

Mekong

Great Barrier Reef catchments

Amur-Heilong

Yangtze

Page 10: WWF and The Coca-Cola Company

2013 Objectives

• Launch an integrated program of work within the two core basins that balances conservation quick wins with longer-term strategies aimed at decision makers and policy windows

• Prioritize and select high impact projects to pursue in freshwater-focused learning basins

• Work with 1-2 large international partners to secure additional funding in key basins

• Develop or utilize existing learning platforms and opportunities for basins to share expertise/lessons learned within and beyond the partnership

2014 Objectives

• Set basin conservation targets and roll out partnership indicators

• Increase new freshwater workstream and basin leverage from 1:1 to 2:1

• Develop or utilize existing learning platforms and opportunities for basins to share expertise/lessons learned within and beyond the partnership

Page 11: WWF and The Coca-Cola Company

Wate

r Reso

urces S

ustainab

ility

Supply

Reliabilit

y

Efficiency

Wast

ewater C

ompliance

Supply

Economics

Loca

l/Socia

lHigh

Medium

Risk Categories

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Thank You