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VIRTUAL REALITY
FOR BUSINESS
Yode Group is Unity Certified Developer
ABOUT YODE GROUP
Yode Group is TOP-3 Agencies according tothe VR CHART rating
Yode Group is Autodesk 3DsMax CertifiedAgency
Yode Group is middleware company thatdevelop software and technology for thecreation and distribution of VR
Yode Group is educational partner ofHigher School of Economics
Technologies that use softwareto generate realistic images,sounds and other sensationsthat replicate a realenvironment or create animaginary setting, and simulatea user's physical presence inthis environment.
VIRTUAL REALITY
* BDMI, Nov 2015
The “VR interested” group represents apotential market of 86 million people in theUS, half will purchase a headset in 2016-2017
Total estimated revenue in VR will grow up to$30 Billions in 2020
Samsung, HTC, Facebook see VR as a marketdriver for additional interest on services andsales in retail & e-commerce
Timing for “inflection point” is 2017 –handsets, headsets, apps, market acceptancetakes two years to get to critical mass
Games
Hardware
360 films and ads
Theme Parks & Malls
Exhibitions and
advertising
VR Revenue by Category*
$30 Bln2020 E
TARGET MARKET
BUSSINESS AREAS
PR and GR Exhibitions and advertising Industry Medical and healthcare Education, Universities, schools Architecture and real estate FMCG и e-commerce Banking
VR FOR BUSSINESS
IMAGE - increasing therelevance of the brandamong the target audiencethrough the new VR platform
INVOLVEMENT - personalinvolved in the updated long-term communication withthe brand
INLOVEMENT – increasebrand desire
SUCCESS VR STORIES
MARRIOTT HOTELS
Marriott Hotels is offeringholiday experiences throughpublic virtual reality“teleporters” in New York.Using the Oculus Rift VR,Marriott Hotels has been ableto offer virtual experiences ofthe sand-beaches in Hawaii orthe London’s Tower 42. VRexperience comes as part ofcampaigns for young audience.
Watch the video.
IKEA KITCHEN
App is Part of an IKEAInitiative to Explore VRTechnology Possibilities forFuture Customer Experience.IKEA says that VR Experiencecould replace showrooms byallowing customers to buildand experience their dreamhouse virtually in the future.
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PATRON TEQUILA
Patrón tequila takes users ona tour of the brand's haciendaHQ in Mexico to look at itstequila-distilling process.Everything, from harvestingthe agave to labelling thebottles, is supposedly viewedthrough the eyes of a bee, aneffect achieved by usingOculus virtual reality
Watch the video.
OUR VR CASES
BOURBON BURNING
The ability to move to 100 yearsago and have experience cookingbourbon Jim Beam Double Oakon unique old recipe.
Watch the video
SHOPPING CENTRE
First vision for next step ofe-commerce and futureshopping for biggest Russianshopping centers chain, branchof IKEA.
Watch the video
JUMP FROM STRATOSPHERE
First game form Extreme seriesfor «Red Bull». Be a FelixBaumgartner, jump to the earthfrom the edge of space.
Watch the video
GOALKEEPER EXPERIECE
First football simulator for Virtual Reality. Express yourself as goalkeeper of your favorite team at EURO2016.
Watch the videoClick to download
TECHNOLOGY
OUR BUSINESS-PARTNERS
