MeetBrian Ferrell aka

TheOptimizer

Table ofContentsThe Past...--------------------------------------------Lifelong LearnerMy educational history

Lifelong LeaderMy leadership roles

Personal AssetsMy passions, strengths, & skills

OptimizationMy professional projects

The Present...--------------------------------------------Brian’s PurposePassions, positioning, and purpose

Various Websites My web presence

Personal ChallengesMy road blocks

Current CommunityMy day-to-day support system

The Future.--------------------------------------------Clarity of Vision My intellectual, social, and financial dreams

Contact BrianMy email, phone, & mailing address

The Purpose--------------------------------------------

Create Value

Enhance my life by helping others to be

more successful

ThePastWhere I’ve Been...

Lifelong Learner

Berkshire SchoolNational Merit Scholar and AP Scholar with Distinction, 2012

Hamilton CollegeBA in Economics with a minor in Legal Studies and Jurisprudence, 2016

Lifelong LeaderBerkshire--------------------------------------------1907 SocietyLead student fundraising

Varsity BaseballCo-Captain

Varsity HockeyCo-Captain

WBSLCo-Host on school radio station

Hamilton--------------------------------------------Pre-Law SocietyFellow

Finance ClubFellow

Varsity Hockey (NCAA)Team Member

Varsity Baseball (NCAA)Team Member

Locker Room ChallengeFundraising Team Leader

Career--------------------------------------------T. Howard FoundationAlumnus and College Outreach Program

Maximum Advertising, Inc.Lead Pricing Intern

United Way of the Cape Fear RegionDedicated Volunteer

PersonalAssetsPassions--------------------------------------------Bringing People TogetherInspiring collaboration

LawProtecting property and business assets

MusicPromoting artists and events

Motivating MillennialsGrowing the greatest generation ever

Skills & Subjects--------------------------------------------Purpose-Driven LeadershipBuilding and developing teams & culture

Improving Process EfficiencyCreating innovative methods to optimize tasks

CommunicationHelping other understand ideas

IdeationCreating value with whatever is present

FacilitationManaging multiple projects

Strengths--------------------------------------------ActivatorCan turn thoughts into action

AchieverGreat deal of stamina and work hard

MotivatorInspire others to collective action

StrategicCreate alternative ways to succeed

ConnectednessFaith in the links between all thingsDeveloping

--------------------------------------------Skills & Subjects: Public speaking off the cuff, Various Coding Languages, Spanish

Past Professional SuccessSocial Media--------------------------------------------Hamilton College Locker Room ChallengeHelped raise 3k for new locker rooms

Berkshire 1907 SocietyPersonally raised 10k in alumni donations

Promoted Musician Managed web presence for artist and helped attract 700k + video views and over 10k fans

Maximum Design and Advertising--------------------------------------------SparkstirDeveloped price structure and marketing strategy for new web based SAAS product

Final PresentationMade strategic planning recommendations to co-founder and creative director

Turner Broadcasting System--------------------------------------------Improved Process EfficiencyCoded macros to automate time consuming tasks in Excel

Lasting ImpactAmended company manual to increase future productivity by 900%

Multiplied Advertising ROIImplemented new techniques for valuing broadcast TV spot rates

ThePresentWhere I Am...

Brian’sPurposeOrigin--------------------------------------------1. Principles » My Metrics How many people I help to solve problems. How many people I break bread with. How aligned I am with my purpose.

2. Passions » My KeysCreating collective experiences. Optimizing. Adding Value. Catering to Millennials.

3. Problems to Solve » My FuelPurposelessness and all of its side effects. Inefficiency. Unfulfilled dreams. Wasted potential.

4. People » My MotorThe millennial generation

Destination--------------------------------------------5. Positioning » My LaneBe the best optimizer I can be.

6. Pioneers » My Pace CarsWarren Buffet. Ronald Dworkin. Martin Luther King Jr. Ruth Ginsberg.

7. Picture » My Road MapLead a life and career that is bold, visionary, innovative, and life-changing. Business Leader » Social Leader

8. Possibility » My MomentumA world where efficient companies can give back to the community and serve as beacons of hope, progress, and prosperity.

Purpose--------------------------------------------Purpose » My GPSMy purpose is to help companies maximize their earnings without sacrificing their integrity, the wellbeing of their employees, or passing on social and economic externalities to the public. I hope to work for, and one day run, a company that contributes not only to shareholder pockets, but to the wellbeing of the larger global society.

VariousWebsites

Brianferrell.weebly.comMy professional website

Linkedin.com/in/brianpferrellWhere I do my virtual networking

PersonalChallenges

Owning My ProjectsSometimes I am too humble. I need to take more ownership of the projects I create!

IndecisivenessSometimes I look things over too many times and avoid risky decisions. I need to take more creative risks!

Thinking Too BigSometimes I focus too much on the big picture. I need to focus more on immediate solutions!

CurrentCommunity

Tamika Stewart--------------------------T. Howard Mentor

YvonneZylan--------------------------Legal Studies Professor and Academic Advisor

TimByrnes--------------------------Baseball Coach and Leadership Development

RobHaberbusch--------------------------Hockey Coach and Leadership Development

Dan Ferrell--------------------------Father and Social Conscience

TheFutureWhere I Am Going.

Clarity of Vision: DreamsIntellectual --------------------------------------------Complete Law SchoolEarn a JD from a top 20 law school

Graduate from Hamilton with a 3.5+ GPAContinue to hold myself to the highest level of academic achievement and honesty

ConsultingOffer hours of pro bono consulting services

Social--------------------------------------------NetworksConnect people and organizations to form mutually beneficial relationships

Serve as a Board MemberBe a board member for a number of organizations aimed at helping others succeed and realize their potential

Promote DiversityContinue the T. Howard Foundation’s mission of promoting diversity within the entertainment industry and the workforce as a whole

Financial--------------------------------------------Freedom to do Social GoodAchieve a level of financial freedom that allows me to dedicate my time to serving those in need

Scholarships and Test PreparationPay for underprivileged children to have the proper test preparation and resources necessary to gain admission to their chosen high school, undergraduate, and graduate programs

TravelBe able to travel the world and meet individuals from a diverse spectrum of cultures and backgrounds

ContactBrianEmail --------------------------------------------

brianpferrell@gmail.com

Phone --------------------------------------------

910.386.6569

Mail --------------------------------------------

4504-1 Staffordshire Dr.Wilmington, NC 28412