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GAMIFICATIONIs It Good or Bad For The Oce Environment

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Gamification is trending in the business environment as it continues to influence employees and organizational culture According to Gartner Inc by 2015 50 of organizations that manage innovation processes will gamify those processes

What is it As Brian Burke an analyst at Gartner explains Gamification describes the broad trend of employing game mechanics to non-game environments such as innovation marketing training employee performance health and social changerdquo

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Presented by

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TWEET

SEE SOURCE

Gamification is trending in the business environment as it continues to influence employees and organizational culture According to Gartner Inc by 2015 50 of organizations that manage innovation processes will gamify those processes

What is it As Brian Burke an analyst at Gartner explains Gamification describes the broad trend of employing game mechanics to non-game environments such as innovation marketing training employee performance health and social changerdquo

TWEET

Click the ldquotweetrdquo button above to tweet the information on each slide

TWEET

SEE SOURCE

Gamification is trending in the business environment as it continues to influence employees and organizational culture According to Gartner Inc by 2015 50 of organizations that manage innovation processes will gamify those processes

What is it As Brian Burke an analyst at Gartner explains Gamification describes the broad trend of employing game mechanics to non-game environments such as innovation marketing training employee performance health and social changerdquo

TWEET

SEE SOURCE

Gamification is trending in the business environment as it continues to influence employees and organizational culture According to Gartner Inc by 2015 50 of organizations that manage innovation processes will gamify those processes

What is it As Brian Burke an analyst at Gartner explains Gamification describes the broad trend of employing game mechanics to non-game environments such as innovation marketing training employee performance health and social changerdquo

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Itrsquos also been described as ldquothe use of game mechanics and experience design to digitally engage and motivate people to achieve their goalsrdquo

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Popularity aside the question remains is gamification good or bad for the oce environment If yoursquore looking to use gamification in your workplace processes itrsquos important to consider these benefitsmdashand also keep in mind some specific behaviors you should make sure to avoid

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BENEFITGAMIFICATION INCREASES EMPLOYEE ENGAGEMENT

ldquoGamifyingrdquo the experience whether yoursquore looking to drive innovation or teach and train a new process is a great way to engage people in what yoursquore doing Gamification results in not just any type of engagement but specifically in intrinsic motivation Intrinsic motivation is key because it empowers employees to grow in their roles and develop new skills along the way

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Why is intrinsic motivation important When you create a culture that enables employees to experience mastery you ldquoset them up for the lsquoThrill of Victoryrsquo rather than the lsquoAgony of Defeatrsquo [When] you remove as many barriers as possible that interfere with them performing at their best theyrsquoll experience mastery on a regular basis Unleash the power of intrinsic motivationhellipand enjoy more engaged employees who provide greater economic value to your organizationrdquo mdashDavid Lee

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JUST DONrsquoT FORCE EMPLOYEES TO PARTICIPATE

Though they can bring engagement and motivation into the oce managers should be careful not to make gamification activities mandatory Forcing employees to participate can lead to negative behavior and a negative manager-employee relationship Instead managers should use gamification tactics on an individual level and respect those who donrsquot wish to participate

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BENEFITGAMIFICATION MAKES ldquoHAVE TOrdquo TASKS FUN

Training on new systems or getting people engaged in a new process becomes that much easier when people are having fun When employees feel like learning a new skill is something they ldquogetrdquo to have fun with and not that they ldquohaverdquo to do that perspective shift makes all the dierence And not only do they feel better about it but almost 80 of learners also report that gamification actually helps them learn more as well

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ldquoTherersquos value in gamification for so many aspects of the HR spacemdashrecruiting onboarding training and development team building culture creation and employee engagement Think about the dierence it might make if your candidates new hires or employees had an opportunity to feel like they were lsquoplayingrsquo while they were at work Itrsquos a powerful shiftrdquo

mdashLiz Sheeld

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JUST DONrsquoT VALUE COMPETITION AT ANY COST

If there is a well thought-out reason behind gamificationmdashsuch as developing better employee relationships career growth or giving meaning to the workmdashthen it is a great way to engage and motivate Negative eects occur if stakes are taken to an unhealthy level just to meet an organizationrsquos bottom line or if the experience is designed without an employees best interests in mind

REMEMBER gamification should mimic the real world application of skills or knowledge in a fun and interactive way not create harsh competitions that strain oce relationships

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BENEFITGAMIFICATION IS A FANTASTIC LEARNING TOOL

Gamification boosts some impressive learning statistics because it engages and motivates people to be interested in the task at hand Not only do 80 of learners say that gamification makes them more productive but 89 of learners are also more engaged in e-learning applications when they are gamified That means that gamification is not just fun and engagingndashitrsquos also a very eective teaching and learning tool

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JUST DONrsquoT GAMIFY EVERYTHING

Donrsquot gamify systems on a whim Rather gamify what you think will produce the best engagement results Recognize that giving out points and rewards all the time from multiple competitions may start to devalue your gamification eorts amongst employees And finally keep in mind that gamification is not one-size-fits-all JWT Intelligence research shows marked dierences between how dierent generations react to and engage with gamification processes So make sure to keep that in mind as you craft a gamification experience that will be meaningful across the board

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100 100 100 100

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Ultimately organizations need to decide how well gamification fits within their company culture Those teams and organizations that have found gamification to be most eective use it with the clear purpose to promote better employee engagement motivation and growth

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For more tips on building a great work culture join our community

JOIN OUR COMMUNITY

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OC TANNER AND THE OC TANNER INSTITUTEOC Tanner number 40 on the 2015 FORTUNE 100 Best Companies to

Work Forreg list helps organizations create great work environments by

inspiring and appreciating great work Thousands of clients globally

use the companyrsquos cloud-based technology tools awards and education

services to engage talent increase performance drive goals and create

experiences that fuel the human spirit Learn more at octannercom

The OC Tanner Institute regularly commissions research and provides

a global forum for exchanging ideas about recognition engagement

leadership culture human values and sound business principles

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A DISENGAGED WORKFORCE

PREVENTINGQualities of

Exceptional Leaders

8THE IMPORTANCE OF

NATIONAL HOSPITAL WEEK

EMERGENCY

THE IMPORTANCE OFNATIONAL HOSPITAL WEEK

2015

NEW YORKNEW YORK

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