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10 Questions To Ask In International Sales
Does this market require local sales talent?
In face-to-face meetings, are there any cultural conventions that the American
sales person should observe?
Is the sales person held to a different ethical standard than is the population in
general?
What are the possible negative consequences if conventions or standards
are overlooked?
What traits or qualities are considered admirable for a sales person to display?
What behavior is considered to be offensive?
Sales people in any culture must be assertive to a degree. At what point does
assertiveness become interpreted as aggressiveness in this culture?
Are there specific selling techniques in this industry that are particularly effective in
this culture?
How important is call preparation?
Is it necessary to work with administrative assistants?
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