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How to Pitch Projects & Get them Funded Femgineer Forum #femgineerforum . . . Sponsored by: Upstart February 26, 2014 Poornima Vijayashanker [email protected] @poornima 1

How to PItch Projects & Get them Funded

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If you're tired of working on the same mind-numbing projects, this presentation will who you how you can present projects to get them approved within your current company.

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Page 1: How to PItch Projects & Get them Funded

How to Pitch Projects &

Get them FundedFemgineer Forum#femgineerforum

. . .

Sponsored by: UpstartFebruary 26, 2014

Poornima [email protected]

@poornima1

Page 2: How to PItch Projects & Get them Funded

Format

• Brief talk on strategies to help you level-up• Breakout session to practice strategies• Presentations to get feedback

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Agenda

• Why is it important to pitch your idea?• Where do find resources?• How do you pitch an idea?• Breakout session

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My story: I got tired maintaining code...

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We’re not going to focus on:

Negotiating for a raise.

Funding from investors.

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“I’m stuck working on a mind-numbing project...”

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“But I’m probably going to get rejected...”

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Why YOU Should Pitch Projects

1. You become the owner!

2. Fast-track to getting promoting!

3. It’s an important ingredient for being considered

“senior” level employee.

4. Because that’s what employers want!

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Product based

projects

Training or

Conferences

Events

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Assumed Constraints

1. You feel like you are stuck on current work.

2. Your idea will get rejected.

3. You don’t have the resources you need: time, a

team, a budget.

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Give up...

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Wasted Energy

1.Worrying about getting rejected.

2.Worrying about being perfect.

3.Worrying about the outcomes.

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How much time is that in total?!

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What if you spent that time coming up with strategies to get approved?

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Start by thinking about how to incentivize and motivate others.

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This is not about ASKing for permission.

?

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This is about presenting an opportunity that is mutually beneficial.

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Risk

Leverage

Ask

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What happens when you just ASK?

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REJECTED

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Do you know why?

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RISK

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Have to warm people up...

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Bite-Sized Sales...

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ASK for time.

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ASK for feedback.

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ASK for objections.

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Understand the levels of approval.

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LEVERAGE

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Need to find alignment.

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Need to a clear plan in place with benefits that translate back to the

boss AND bottom-line.

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Huh?!

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State current problem. How BIG is the current problem?

(time, $, quality)What is the proposed solution?

How will it be rolled-out?What is the ROI?

Answer objections.

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When can we get started?!

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We’ve changed our mind...

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Page 37: How to PItch Projects & Get them Funded

State current problem. How BIG is the current problem?

(time, $, quality)What is the proposed solution?

How will it be rolled-out?What is the ROI?

Answer objections.

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Review

• Why is it important to pitch your idea?• Where do find resources?• How do you pitch an idea?• Breakout session

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Next Forum!Gumroad

March 13, 2014Visit meetup.com/femgineers

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Want to host a forum at your company?

Contact: [email protected]

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New Courses for Spring 2014!

Confident CommunicatorWeb Product DevelopmentLean Product Development

Visit femgineer.com/learn

MentoringVisit femgineer.com/mentoring

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Get our book! How to Transform Your Ideas into

Software Productshttps://gumroad.com/l/transform-ideas-into-products

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Q&A

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Breakout Session!

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KEY OBJECTIVE(S) AGENDA

DELIVERABLE

BREAK OUT SESSION

Get comfortable identifying coming up with your list of needs, expressing it, gauging culture, and the opportunity.

30 minutes Get into groups of ~5 people.1. Introduce yourself to the group.2. Go through handout3. Group exercise4. Individual exercise5. Present & receive feedback

Short presentation

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