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Status Update, 3/17/13 [email protected] om 917.692.4014 consumerbell.com MY EXPERIENCE Ellie Cachette Humboldt State Political Science 2006

My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

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Humboldt State University Distinguished Alumni Recipient, Ellie Cachette ( Political Science 2006) shares her experiences on campus, politics and growing a business.

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Page 1: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Status Update, 3/17/[email protected]

MY EXPERIENCE

Ellie Cachette

Humboldt StatePolitical Science 2006

Page 2: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Life in Humboldt

Married

Oyster Festival

Graduating House

Page 3: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Major: • Political ScienceMinor:• History• Psychology

While at HSU17 Avg

units

20Avg work

hours

Jobs:Wells FargoHBMS

Teller 1 Fulfillment Coordinator

Page 4: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Political Science at HSU

Advisor:• Dr. Noah Zerbe

Classes:Property and PoliticsMiddle-East PoliticsComparative PoliticsPolitical TheoryConflict ResolutionLegal Research

2006

Page 5: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Why I love HumboldtMost beautiful place in the world…• Nature’s beauty• The food• “Starter Mentality”

Page 6: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Post Humboldt

Esther Dyson post.

Page 7: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Timeline

Esther Dyson post.

San Mateo (2006) - Fisher Investments - Kaiser Permanente

Marin (2007-2011)- Kaiser Permanente- Macys- Bootstrap ConsumerBell

NYC (2011-2013)

26 Conferences March – July 2011

Page 8: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Recalls, Suck

Page 10: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Our Product

Page 11: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Magento extensions need to be approved to be public1) Project was late2) Project was under budget

Project Summary

On schedule? Notes

Scoping (on schedule) Yes Fully scoped

Dev (on schedule) Yes Great Dev Team

Launch (set Feb 1, launched March 13)

TOTAL COSTS (Estimated vs. Actual)

No

$22,000

Client suicide

$14,025

Page 12: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Ringing NASDAQ Bell

Highlights• First $5k check• Marketplace Launch• TechStars Finalist• Product Market Fit• Summit Series w/

Branson• First customers

Page 13: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Lowlights

There’s been some sac• 2 team suicides• 1 Massive Hurricane Blackout• Lost a tooth on a plane• Earthquake on Park Avenue

Page 14: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Losing a Mentor

“its all a game…”

Page 15: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

• Protecting the investment• Maximizing value• Investor relations• Liability and Risk Management• Research

Tough conversations and decisions

CEO: The Real Workwhat that ACTUALLY means.

Page 16: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

- Silence can be the best response- Fight when you need to- Everyone likes to “win” aka have resolution

WHAT I HAVE LEARNED

Page 18: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

1. Macys2. DocuSign3. Major Corp4. Another Startup5. Grad School?

What’s Next?

Rotterdam Business School, Netherlands

Page 19: My Experience: Humboldt State Distinguished Alumni Ellie Cachette (2013)

Ellie CachetteMY EXPERIENCEHUMBOLDT STATECLASS OF 2006

Twitter @ecachette [email protected] www.elliecachette.com

Contact Me

INC.com Articles http://www.inc.com/author/ellie-cachette

Slideshare http://www.slideshare.net/ecachette/

Linkedin http://www.linkedin.com/in/elliecachette