Audience Research

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  1. 1. T h e a m a z i n g S p i d e r - M a n 2 Audience Research
  2. 2. Information The Amazing Spider-Man 2 (2014) received a 6.9 out of 10 from a total of 255,682 users. It is an Action/Adventure/Fantasy film, directed by Marc Webb and staring Andrew Garfield, Emma Stone and Jamie Foxx, based on the comic books by Marvel To the left is a visual representation on this information, which include hyperlinks to view separate pages on the different actors, writers and the director. You are also able to see the demographic of people who voted and rated this film by clicking the 255,682 users hyperlink.
  3. 3. Ratings The bar chart on top shows how many people, in numbers and percentage, voted for which rating. With The Amazing Spider-Man two, the most popular rating which got the most votes is 7, with 65,342 people voting for it, or 25.6% of the total number of people voting. The median vote is 7. In the bar chart below, it displays the different sexes that voted, and different ages in that sex group, and the average rating for each section. The average vote for Males is 6.8, as for women, their average rating is 7.2
  4. 4. User Reviews You are able to see reviews from the top critics, but IMDb also allows you to take a look at reviews created by IMDb users. With reviews such as this one, you are able to see what rating they gave the film, How this review is from, when they posted it, what they have to say about, and also how many people have found this review useful.