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This talk takes a look behind the scenes of four different designers tackling the same design process. This version was given at Agile 2010.
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Opening the Kimonoa look behind the design process
agile2010
we don’t show our work
designers do it
developers do it
have you ever seen a wireframe from jjg
peter morvillejared spool
“I’ve never done a wireframe.jared spool
peter morville
jjg
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discover new approachesexpand your knowledge build your expertiseexplore hbr
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Global NavigationSeptember 24, 2009
Web Redesign | Harvard Business Review
Version 1.0
discover new approachesexpand your knowledge build your expertise
StrategyLeadershipOrganizational changeInformation & technologyGlobal business
Decision makingInterpersonal skillsProject managementManaging uncertaintyTime management
Business processesManagement by objectivesQuality managementForecastingKnowledge management
explore hbr
storecart
accountdownloads
today on hbr authorsblogs current
magazine books HBS
logo search
12
Default state
Partially expanded state
Fully expanded state
43
6
more skills »more topics » more methods »8
5 7
Jesse James Garrett
we don’t show our work
“My work is proprietary.-anonymous copout
nut up or shut up
four designers
1 problem 2 rules
RULES:1. use a di!erent tool2. no talking
balsamiq omnigra!e
"reworks/htmlaxure rp
one more thing...
document show
the case study
“If we can give $5 to a stranger at a co!ee shop, why can’t we
do that for healthcare?-tori tuncan
Yikes!
lack of organization
matching is manual
not scalable
the approach
Research Design Test Refine
@gabbyhon
the split
index card vs. post-it
sketching
visual design
design challenge
“If we can give $5 to a stranger at a co!ee shop, why can’t we
do that for healthcare?-tori tuncan
ISSUES• Lack of organization• Matching is manual• Non-scalable
GOALS• Find someone to support• Match funders w/fundee(s)• Automate the process
No Constraints
Audience
Design the FundingProcess
Questions?
Ready. Set. Sketch.
my approach
Research Design Test Refine
I haven’t worked o# a requirements document in over "ve years.
I don’t wireframe. I prototype.
I go right from sketches to html prototypes.
Pitch Critique
the 4 minute version
the principles
sketch
get feedback
the best tool is the one you can use