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Christopher McCann Design Studio Wednesday 16 July 14

Design Studio

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Internal workshop held to present Design Studio method to developers in our Vietnam and US office.

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Page 1: Design Studio

Christopher McCann

Design Studio

Wednesday 16 July 14

Page 2: Design Studio

What is Design Thinking ?

Wednesday 16 July 14

Page 3: Design Studio

Wednesday 16 July 14

Page 4: Design Studio

Empathy through research – ‘who’

Framing the problem- ‘what’

Generative Ideation – ‘how’

Prototyping & validation – ‘test’

4 Elements to Design Thinking

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We have this problem, lets jump in and brainstorm a solution.

We have a new technology, what can we possibly use it for?

Our competitors just launched X; how quickly can we also do X?

The alternative …

Wednesday 16 July 14

Page 6: Design Studio

Most successful designs are created collaboratively

Most designs are a mixture of from multiple ideas.

Solutions are generated, analyzed and iterated upon or eliminated.

Not just facilitators. Designers/Developers must be present and participate.

Collaboration Design

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A way to generate many ideas and solutions to a problem quickly through sketching,

iteration, and critique.

What is Design Studio ?

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Generative Ideation

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DIVERGE CONVERGE

CreateChoices

MakeChoices

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UX Dev

PM

Best results are achieved when all roles are represented ‘The Balanced Team’

The Balanced Team

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Sketch. Pitch. Critique.

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Industrial Design, Architecture, Art Education Students are given an assignment (problem/goals)

Students generate multiple ideas in a very short time.

Work is critiqued by instructor and their classmates.

Origins - The Charrette - ‘Crit’

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Creates a shared understanding & ownership

Speed - Many ideas generated in a short time

Builds upon other good ideas

Brings entire team together - allows participants to understand other roles perspectives

Advantages

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Summarize Research

Persona Development

User Story (may need to be reduced in scope)

User Scenarios

Design Guidelines

Done before the session

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Sketch. Pitch. Critique.

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1. Create your 6- up

2. Sketch multiple solutions.

3. Concentrate on generating ideas in rough form.

4. After sketching, ideas are presented for Critique

Iteration One

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Square, triangle, circle, line

just enough to communicate idea

Does this solve the problem outlined ?

More from presentation / critique then sketches themselves.

Sketching

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5minutes to sketch

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3minutes to Pitch

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2minutes to critique

2-3 ways design solves problemsWednesday 16 July 14

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Focus how a design does / does not solve design problem or scenario.

Don’t get hung up on details. Avoid language ‘I like’ or ‘I don’t like’.

Be Nice.

Critique Rules

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‘Whenever we propose a solution to a problem, we ought to try as hard as we can to overthrow our solution, rather than defend it .

Few of us, unfortunately, practice this precept; ...’

- Karl Popper

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1. Form groups 2-3 based on design themes

2. Team encouraged to ‘borrow’ ideas from other designs – stealing is allowed - improve

3. Team spends time refining these ideas. (7-10)

4. After sketching, team presents ideas for Critique

Iteration Two

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Discuss and summarize all themes, designs and components that have emerged. Discuss any open questions remaining.

Collect all sketches and note open questions.

The Final Review

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Convert sketches to low-fi digital format. Review if these meet design goals with team.

Create Prototype (s) if that is needed to verify design.

‘Wash, rinse and repeat if needed’

Afterwards

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WarningDesign Studio will NOT

generate the final solution

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Further reading on my blog: www.letterpress.se/?p=1571

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Many thanks to discussions regarding Design Studio with Will Evans - @sematicwill.

References:Videos:

Todd Zaki Warfel https://vimeo.com/37861987

Presentations:

Design Studio for Context-Aware Products, Thomas Wendt

Design Studio: A Method for Concepting, Critique & Iteration - Adam Connor, MadPow

Speed Design Studio - Jabe Bloom, TLC Labs

Articles by Will Evans:

Introduction to Design Studio Methodology

Design of Design Studio

Design Studio and Agile UX Process and Pitfalls

Wednesday 16 July 14