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LAC Public Sector 2.0 A proposal for a new website

LAC Public Sector 2

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Page 1: LAC Public Sector 2

LAC Public Sector 2.0A proposal for a new website

Page 2: LAC Public Sector 2

Our Current WebsiteIssues and Limits in Five Snapshots

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Static, confusing, (still) overloaded, unattractive

Current Website

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Sections are long blahblahs, uninformative about our real, ongoing work

Current Website: Our Work

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Our “Data” can be better presented and used

Current Website: Our Knowledge

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Right now, people have few reasons to come back again

Current Website: Zero engaging

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Are we really accessible? or missing connections?

How do people know who is currently involved –or interested- in what?

Current Website: Us

Page 8: LAC Public Sector 2

A very active unit working with Public Sector entities across LAC

A focal point doing empirical research on LAC-related Public Sector topics

A checkpoint for practitioners and public policy researchers

What we are online (or intend to be)

Page 9: LAC Public Sector 2

The Wikipedia of Public Sector Just a forum or an online social gathering Another tasteless World Bank website... A simple business card or brochure

What we are not (neither intend to be)

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Right now We are a mix:

◦ 90% Web 1.0 ◦ 10% Web 2.0 (some media & videos)

But we have a lotto gain by a websiterefurbishment.

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Inform up-to-date: Public Sector Blog Create identity: Profile team members

better Map our ongoing work, and make it

informative. Nest networks of practitioners and

researchers, and let them to interact. Tag, and then allow for “searches by

themes” or interests.

Five ways to go…

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The New Website

Content and Look

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Public Sector Blog

Fixed Content Restructuring

Accessible & geo-mapped

Data

Web 2.0-like Design

Four Major Changes

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Dynamic: Frequent updates at the LAC PS front page with hot topics.

Bilingual.

Influential: A platform to feed the intranet & extranet with PS or LAC related topics (and, of course, our work and research!).

Open and Focal: Contributors from inside the unit, other sections of the Bank, the academia and practitioners.

1. LAC Public Sector Blog

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Public Sector Blog

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What are we doing? Who? Where?2. Our Work: In two clicks

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Quick factsheets on our operational and research projects:

◦ Key “W” info: What, Who, Where, When.◦ Look for similar projects in other countries.◦ Contact the relevant people.

Our Work

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LAC PS-related relevant data, more accessible

3. Improving Access to Data

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Enhance accessibility to LCSPS data and LAGGOV indicators project.

Disseminate own papers and related research.

Facilitate data requests.

Improving Access to Data

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In the Short Run:◦ Refurbishment of the “Our Team” section. ◦ Open the blog and comments to external people.◦ Let practicioners to join thematic mail-lists.

In the Future: ◦ Link “Our Team” section to the Bank’s new

“facebook” profiles (expected Dec 2009).◦ Create some sort of website “log in” (through commonly

used Google-Connect, Facebook-Connect or Linkedin-Connect = one-click effort, no need to create a profile, privacy).

4. Create LCSPS staff’s identities & Nest practitioners

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5. And wrap it all up nicely with an integrated design

Community

• Bank Staff• Practitioners• Researchers

Data

• LAC Govs at a Glance

• Other PS Indicators• Research and

Papers

Blog

• Current Highlights• PS News & Best

Practices• Ongoing Operations

and Research

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Thanks!(Work in Progress presentation)