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1 The Business is around the aspect of “Home, Health, Heart” McElvain Enterprises 06/26/2022 CAPS Student: Matthew Kelley & Katie Martin

Mc elvain project review powerpoint

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Page 1: Mc elvain project review powerpoint

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The Business is around the aspect of “Home, Health, Heart”

McElvain Enterprises

04/12/2023 CAPS Student: Matthew Kelley & Katie Martin

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04/12/2023

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Agenda Who we are

1.Matthew Kelley

Majors: Graphic Design and Game Design

2.Katie Martin

Majors: Graphic Design and Animation

Who does what

Matthew Kelley- Tagline, PayPal for website

Katie Martin- Logo, Business Card

Both- New name and Website

Details about our client’s requests

Objective: To create a more up to date website, logo and home base site.

Target audiences: Stay home moms.

How your strategies plan to serve them: Making a more efficient website for consumers to understand.

CAPS Student: Matthew Kelley & Katie Martin

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Your Business

CAPS Student: Matthew Kelley & Katie Martin

Customers History Future• A. Stay at Home Moms

• B. People who have illnesses.

• A. Shop and Contribute

• B. Send Out Cards

• C. Interior Solutions

• D. Kangen Water

• A. Have more understanding, less confusion with website.

• B. Have her name get out there.

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Client Objective(s)

Make a creativ

e name

Make logo

Make Websit

e

Create social media

CAPS Student: Matthew Kelley and Katie Martin

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List of Deliverables

[Insert list of deliverables for client here]( example below)-Logo -Website -Social media (Facebook, Twitter, Linkedin, Hootsuite)

-Tagline

-Name

CAPS Student: Matthew Kelley and Katie Martin

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Requirements & Assumptions

Requirements Assumptions

The one on the left is what she wants. The one right is what she currently has.

This is one of our mood boards, in which helps us find the colors and fonts she prefers.

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Project Plan/Timeline

Logo/Name Tagline Business

card

Website PayPal for website

CAPS Student: Matthew Kelley and Katie Martin

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Competitor ResearchRamsey Interiors• Award winning• Design for: Kitchens, Bathrooms, Furniture, Drapery, and Accessories.• Manageable to work with all levels of interior design budgets• Can recommend reliable craftspeople to complete all phases of an interior design

project.Twigs Interior (LLC)• Full service design firm• Specializes in both residential and commercial design• Offers Special DeliveryNuskin• Leader in the skin care industry• Offers other premium quality products• Developed using Social mediaMannatech• Sell healthy vitamins

04/12/2023CAPS Student: Matthew Kelley and Katie

Martin

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What this accomplishes

Our Plan

Our Plan for McElvain Enterprises/ Hildyco.

CAPS Student: Matthew Kelley and Katie Martin

Example:

• Our plan is to create a up to date website that fits her business’s needs.

• Design an appealing logo and a catchy tagline to insight the business’s creativity.

• Set up some social media in order to gain publicity.

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How we beat the competition

• Make a more appealing and up to date website

• Gain more public attention by setting up social media.

• Make an intriguing logo and a catchy tagline

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04/12/2023 CAPS Student: xxxxxx xxxxx

11What we will do first to get started

Brainstorm a business name.

Find adjectives that may fit her tagline.

Create sketches of possible logos.

Research websites

Stay in contact with our client through Basecamp

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Client Pitch

We want to provide something new and fresh, something that will appeal to all audiences. We will create a home page website that will bring all of her other businesses together.

CAPS Student: Matthew Kelley & Katie Martin